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Help centre software

Use your know‑how

A smart knowledge base for better self‑service and empowered agents

Red sweater
Help center screenshot

Known as Zendesk Guide

Do-it-yourself service

Self-service is good because it’s quick and convenient for customers—and they tend to like that. That’s why a smart knowledge base plays a big part in your customer experience strategy. Our help centre software organises knowledge and empowers customers and agents with that information.

  • Practical for customers

    Give customers the freedom to help themselves on their own terms.

  • Handy for agents

    Empowers agents to keep knowledge fresh, updated and useful for everyone.

  • Good for business

    Reduce support costs and ticket volume, so agents can focus on bigger issues and offer more meaningful support.

Man holding cupcakes

Instant and easy

Support on their terms

Some customers prefer to help themselves. All you have to do is put the answers they seek within reach. That’s where a smart knowledge base and help centre come in handy. Make it easy for customers to solve their own issue without having to send an email or make a call. Take it further with in-context self-service inside your product or on your website with the Web Widget and Mobile SDK.

Knowledge at every turn

Keep it fresh

Support teams know the most about customer issues and how to solve them. Collect their expertise and make it accessible to customers with Team Publishing. Think articles for common things like frequently asked questions, product details, policies, and more. As you grow, keep your self-service offering healthy by letting agents update content so it always caters to your customers.

Customise and personalise

Make it yours

Embrace full control and flexibility over the way your help centre looks with customisable themes. You have complete freedom to organise content the way you see fit, so it’s easier for customers to find the right items. You can even create more than one help centre that caters to different audiences, regions or brands, and localise content in over 40 languages.

Features overview

Get smart about self‑service

Stylized screenshot: linking help center article
Empower your experts

Share AI-powered article recommendations inside support tickets, flag old content for improvements, and let agents draft new knowledge base articles.

Stylized screenshot: content cues
Grow your knowledge

See which content serves customers the best and what to remove from your knowledge base with AI-powered suggestions with Content Cues.

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Build once, use anywhere

Create, manage, and update reusable content that lives across multiple articles and help centers all at once with Content Blocks.

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Go beyond the help centre

Let customers access helpful content that lives in other places like blogs or other resources during a search.

Empower your experts

Share AI-powered article recommendations inside support tickets, flag old content for improvements, and let agents draft new knowledge base articles.

Grow your knowledge

See which content serves customers the best and what to remove from your knowledge base with AI-powered suggestions with Content Cues.

Build once, use anywhere

Create, manage, and update reusable content that lives across multiple articles and help centers all at once with Content Blocks.

Go beyond the help centre

Let customers access helpful content that lives in other places like blogs or other resources during a search.

See all features


“We love the help center in Zendesk because it’s easy to use. We get some great analytics out of it in terms of which articles are being used the most. It helps us to make adjustments and to see what’s helping our users.”

Gerald Hastie

Director, Global Customer Experience at Evernote

12% self-service ticket deflection

200 million users