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Before a customer experiences your products, services or support, they often will visit your website first. Giving website visitors a low friction means of asking questions to your support staff will improve visitor education, minimize confusion and ultimately improve customer conversion.
Adding chat functionality to your website is a powerful means of accomplishing this. Online chat provider LiveChat has released a Zendesk custom widget that allows administrators to embed a chat button in their Zendesk support portal. The chat button initiates a live chat session when personnel are available. When operators are unavailable, an offline message can be captured as a Zendesk ticket. Your website visitors will have their questions answered around the clock and Zendesk users will capture more of the customer conversation.