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5 min read
Let’s get physical: A CX Moment with Spartan Race
Zendesk chatted with Spartan Race’s Director of Global Engagement, Aja Varney, about how to engage with customers during the next phase of the pandemic.
Article
18 min read
What is omnichannel? A CX guide for 2024
Omnichannel is an approach that makes it easier to communicate with customers across different channels. Learn how you can meet customers where they are and provide smooth, consistent experiences.
Article
7 min read
What is community software? (+3 reasons to use it)
Community software is a platform that allows users to interact and share information online. Here’s how businesses can use it to empower their customers and build a loyal following.
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8 min read
What is a customer base? 9 strategies to build and grow it
A customer base is an audience that buys products or services from a business. Learn how businesses build customer bases to support stable growth.
Article
9 min read
Customer communication: 8 tips to build an effective strategy
A strong customer communication strategy helps your team deliver consistent brand messaging and build meaningful connections with buyers.
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16 min read
Understanding customer behavior: Model, examples, and segmentation
Consumer behavior is an offshoot of behavioral science that businesses use to understand and influence buyers. Here’s what you need to know.
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2 min read
Zendesk legal terms update 2022
As a service-first company, we update our terms and policies on an annual basis. Here's a summary of the key updates.
Article
3 min read
Rain or shine, new integrations are in season
No matter the weather, new Zendesk app integrations are here. Learn all about how these new integrations can help out your sales and support teams.
Article
10 min read
How to set and reach sales quotas (with examples)
A sales quota is a sales target, or goal, that helps sales orgs make a greater impact and improve rep morale.
Article
12 min read
How to create effective sales collateral (examples + tips)
Here’s how to create eye-catching sales collateral and when to use it for maximum effect on your sales pipeline.
Article
12 min read
Suggestive selling definition and techniques (2023 sales guide)
Suggestive selling is a sales tactic where reps recommend additional products or services that will be helpful to prospects. Here’s how to do it successfully.
Article
8 min read
Welcome to the CX community: A 5-step guide for new members
Tymeshift's head of community lays out a map of Slack groups, Twitter channels, blogs, and everything else you want to join from the get-go.
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10 min read
Value selling framework & methodology for 2023
Value selling puts the needs of the customer first. Try this sales technique to increase your chances of success.
Article
5 min read
That’s a wrap: A look back at Zendesk Relate 2022
We loved seeing you at Zendesk Relate 2022. Here are a few highlights—and a peek into what you can still explore online.
Article
16 min read
How to create a buyer persona in 6 easy steps: Examples, tips, and templates
A buyer persona is essential for understanding and reaching prospects. Here's our guide on crafting personas that take sales to the next level.
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