How to add value to your customer data
Analysts often say uncovering customer insights is like finding a needle in a haystack. However, customer data can’t be burned or blown away—as many inventive haystack conquering solutions suggest. Customer data has to be thoughtfully organized and cared for no matter where it stems from
What’s your type? 4 types of customer service operations
“Actions speak louder than words,” right? In our latest Zendesk Benchmark report (released today), we decided to explore this idea by looking beyond typical industry designations (what your company “looks” or “sounds” like) in a search of a more relevant and accurate
How to create a customer survey people will actually complete
Customers the world over are suffering from survey fatigue. But while customers may complain about too many surveys, 68 percent of them say that when they stopped doing business with a company, it was because they thought the business was indifferent
Do you benchmark your customer service? You should. Heres why.
[Update: Since we wrote this blog post, we’ve launched the Zendesk Benchmark. Check it out to learn how your support stacks up against your peers]. Compare Your Performance Benchmarking is an opportunity to measure how your performance compares to that of your peers and competitors. It’s also a way to see whether your organization is reaching […]