From concept to reality: How it really works in the Middle East

Available On-Demand
Duration: 75 minutes

In partnership with  

About this session

On day two this 75 minute session focused on the Middle East we will be looking at some of the specific CX trends impacting the region and what businesses need to do to respond. For the customer panel session we will be speaking to Kamal Osman Jamjoom, a leading retailer in the Middle East about how they are using technology to deliver seamless CX across their physical bricks and mortar stores and online.

Please scroll down to see the full lineup of speakers and the agenda.

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Welcome with event hosts, Zendesk's Aoife Byrne and Eoin O' Cuilleanain

Interview: Applying CX In the Middle East: What’s Universal & What Needs To Be Tailored?
with Ahmed Aly Shaban - CX Strategist, UAE Gov’ Office - UAE

Panel discussion - A Case Study with Kamal Osman Jamjoom : Leveraging technology to deliver a true omnichannel experience

Live Q&A with our speakers

Session wrap up with event hosts, Zendesk's Aoife Byrne and Eoin O' Cuilleanain

Meet our panel

Ahmed Aly Shaban
CX Strategist,
UAE Gov’ office

Nayab Rafiq
Pinnacle Middle East

Faten ElAzhary
Head of Customer Support and Call Centre, Kamal Osman Jamjoom

Haris Naeem
UAE Territory Manager,

Avsar Cetin
Senior Solutions Consultant,

Aoife Byrne
Senior Regional Marketing Leader, Zendesk

Eoin O' Cuilleanain
Manager, Commercial Sales , Zendesk