Customers want low-effort experiences. In order to be more accessible and meet growing customer demands, by 2018, over 80% of companies will offer some form of live chat on their website or on mobile devices to interact with their customers.
Here’s how live chat can help improve your company’s relationship with your customers.
Opening up an immediate line of communication with customers means solving problems more quickly. With live chat, agents can typically handle several customers at the same time.
When a customer’s questions are answered within minutes, satisfaction ratings skyrocket.
of live chats receive a positive CSAT score.
Proactive live chat support can help resolve any questions that a customer might have—or better yet, it can help your company understand why a customer hesitated to make a purchase in the first place.
increase in sales when reaching out in real time.