Proactive engagement is the future of support

There are two mindsets when it comes to support: reactive and proactive

Your company has a problem

You're getting too many returns because your new shoes aren't running true to size... what do you do?

REACTIVE SUPPORT

Your customer adds shoes to their cart.

Your customer orders the wrong size.

Your customer’s shoes don’t fit, and they have to return their purchase.

PROACTIVE SUPPORT

Your customer adds shoes to their cart.

Your customer gets a proactive message informing them how to order the right size.

Your customer gets their new shoes and wears them out to dinner.

It’s all one customer journey

The future of customer experience is a support team that’s empowered to deliver proactive service on any channel.