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Latest stories Page 4
Article 3 AI analytics to add to your KPIs today
More and more businesses are turning to conversational AI to improve customer service. Here's what that could look like for your company.
Article Kickstarting your customer experience program
A customer experience program is a systematic approach your business takes to improve the experience. Learn how to get started and kick it into high gear.
Article Beyond buzzwords: How small companies are using AI, automation, and conversations to grow in 2022
Messaging is a great way for businesses to stay on top of customer conversations. Here's how to get started.
Article Why you need to connect sales and customer service right now
Creating memorable customer experiences is the buzzword on everyone’s mind. But what does that actually mean in practice? And why does it matter?
Article Bringing creativity to self-service: A CX Moment with Kajabi
Zendesk spoke with Kajabi’s VP of Customer Experience, Jared Loman, about scaling quality self-service and integrating artificial intelligence.
Article Integrations to brighten up your month
Perk up, new Zendesk app integrations are here. Learn all about how these new integrations can help out your sales and support teams.
Article Closing the gender gap in customer service leadership roles
Women show up as the antidote to burnout and champions of DEI and advancement into leadership roles—even as the gap in burnout between men and women has nearly doubled in the past year.
Article Sales development representative: SDR sales role guide
Help your sales development representative team shine with these hiring and management best practices.
Article What exactly is direct selling? | A direct sales explainer
Don’t be so quick to dismiss D2C sales. With more customers shifting online, you need to take advantage of the growing direct selling market.
Article Value chain analysis how-to: Definition, examples, and guide
Value chain analysis (VCA) allows you to increase your company’s profit margin through deep-level understanding of its inner workings.
Article What is sales experience? Resume + interview examples
Not sure what counts as sales experience? Here's how to gauge your level of experience, what you can do with it, and how to develop your skills.
Article Relationship selling process and techniques | A complete guide
Learn how to create meaningful connections and relationships with prospects and clients.
Article What is the buyer’s journey? Definition, stages, and examples
Gain a deeper understanding of your audience’s path to purchase so you can improve your sales and marketing efforts.
Article What is a lead magnet? The ultimate guide (+10 examples)
Are your lead magnets attracting the right customers? Here are a few tips to make them even more powerful and grow your audience.
Article How to sell anything: 11 proven, easy sales tips
No matter what industry you’re in, you can learn how to sell anything. Start selling like a star sales rep by following the best tips of the trade.
Article How to say no to a customer: 3 ways to maintain the relationship
Declining a customer’s request politely and confidently can turn a difficult situation into a positive one. Here are some best practices for when you have to say no to a customer.
Article How to craft a foolproof go-to-market strategy (+ examples)
With a go-to-market strategy, you can turn your product concepts into tangible goods without chaos or confusion.
Article Tire kicker meaning in sales | Spot and convert tire kickers
Time is money—don’t let tire kickers take either from your sales team. Here’s how to spot and convert the trickiest prospects in the industry.
Article 6 steps to a creative chatbot name (+ bot name ideas)
Sometimes a rose by any other name does not smell as sweet—particularly when it comes to your company’s chatbot. Learn how to choose a creative and effective company bot name.
Article How to launch a digital customer experience transformation
Learn what it means to transform the customer experience and why building a customer insights and action engine is so important.