Push message app
Know thy audience
To proactively support and engage with push messaging app you first must know thy audience. Zendesk Connect + Outbound connects your customer information to provide a unified view of timelines, events, and conversations.
Notify the right person in the right place at the right time
Open up endless possibilities for running proactive campaigns that offer real value. Use Connect to segment customers based on their user profile or behavior, and design personalized notifications to the right person.
Measure impact, response, and effectiveness of your notifications. Outbound automates and delivers relevant messages to the right place—across the web, Android and iOS devices, email, and mobile channels.
Five reasons to proactively message customers
Onboard new users
Create segments of customers based on behavior or profile and proactively send targeted messages. This can be a great way to welcome new customers, provide tips for getting started, share resources they might want to check out, or offer a promotion.
Nurture existing customers
Don’t love new customers and then leave them. Instead, segment existing or long-time customers and nurture them with suggestions or best practices, special promotions, or request their feedback. Relationships are a long game, after all.
With the ability to proactively send information, you can easily announce new products or features as they come available, provide news updates, or give customers a heads up when there’s a change to your site.
Mitigate issues before they happen
Get ahead of customer tickets by contacting the customer before they are affected by service updates, planned outages, or known issues.
Segment, segment, segment
Upsell, cross-sell, convert to a new plan. By segmenting customers based on what product or plan they’re currently using, you can easily offer the next level plan, or an add-on product, to the most relevant group of buyers at a time when they’re ready or most likely to expand.