Management and coaching
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Article
9 min read
Value chain: Definition, examples, and guide
The value chain gives you the tools to maximize your company’s value and profit margin by evaluating all business activities.
Article
13 min read
The ultimate guide to sales opportunity management
Opportunity management is the process of tracking sales opportunities as they move through the pipeline. Here’s everything you need to know before you start.
Article
16 min read
Customer relations 101: Beginner’s guide to building relationships
Understand the ins and outs of customer relations to improve your customer experience, raise profits, and boost brand credibility.
Article
8 min read
What is business development? Strategy, plan, and skills
Understand business development so you know what your BD department does and how to best use their skills.
Article
9 min read
Sales development representative: SDR sales role guide
Help your sales development representative team shine with these hiring and management best practices.
Article
18 min read
10 steps to building an effective go-to-market (GTM) strategy
Learn how to use a go-to-market strategy to turn your product concepts into tangible offerings—without chaos or confusion.
Article
10 min read
Lead funnel definition, stages, and strategy
Learn how to organize your lead funnel and streamline your prospective customer journey for higher conversions and easier sales.
Article
9 min read
What is sales engagement? The definitive guide
Learn how sales engagement helps your company improve communication with your customers in meaningful and specific ways.
Article
12 min read
Sales and operations planning (S&OP): Definition, process, and best practices
See how sales and operations planning uses data to zero in on supply and demand issues so you can balance your business processes and set your teams up for success.
Article
10 min read
How to build a sales playbook framework (+ a free template)
Creating a sales playbook will streamline your sales process and solidify your branding in each customer interaction.
Article
10 min read
30-60-90 day sales plan for managers, reps, and sales territories
Establish credibility and confidence with a clear 30-60-90 day sales plan.
Article
12 min read
Aligning sales and customer service: How and why
Drive profits and transform your brand by breaking the silos between your sales and support teams. It’s easy, and it’s essential.
Article
12 min read
Sales operations 101: Definition, roles, and best practices
Sales operations includes the systems, strategies, and tech required to support and promote a sales team to maximum success.
Article
9 min read
What is a sales budget? Use, example, and purpose
Create a sales budget to generate achievable sales goals for your team.
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