Sales strategy
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10 min read
30-60-90 day sales plan for managers, reps, and sales territories
Establish credibility and confidence with a clear 30-60-90 day sales plan.
Article
10 min read
Sales promotion: Definition, examples, ideas, and types
Sales promotions allow companies short-term revenue boosts through a wide variety of customer benefits.
Article
14 min read
Social selling: Definition, benefits, strategies, and best practices
Strengthen brand credibility and customer relationships online through social selling.
Article
10 min read
What is channel sales? Sales channel strategy and guide
See how selling through partner companies provides opportunities for expansion, revenue growth, and brand marketing.
Article
13 min read
What is a unique selling proposition? USP examples and definition
Speak directly to the people who want what you’re selling.
Article
9 min read
How to write a sales plan: Types, template, and tips
A sales plan helps you outline sales strategies and goals, identify resources, and set a budget so you can pack your pipeline with high-quality leads.
Article
23 min read
Cold calling scripts: 14 examples, templates, and tips
Cold calling scripts can help you get more leads and reach sales goals. Get tips on how to write effective scripts, and start crafting your own with our free templates that actually work.
Article
10 min read
What is personal selling? Definition and examples
Use personal selling to discover what customers really want and need from your brand, and deliver the most meaningful pitch you can.
Article
12 min read
7 sales prospecting techniques you need to succeed in 2024
Sales prospecting is as important now as it’s ever been, but to resonate with post-pandemic prospects, you have to update your prospecting strategy.
Article
20 min read
Sales enablement: Definition, strategy, and content planning
Learn how sales enablement empowers your sales team to sell effectively.
Article
18 min read
The ultimate lead nurturing guide for 2024 (strategy & statistics)
Today’s consumers have plenty of options to choose from. Use smart lead nurturing strategies to ensure your brand stands out.
Article
8 min read
What is cross-selling? The complete guide (+ examples)
Cross-selling is the process of selling a related product or service to an existing customer.
Article
15 min read
7 cold email templates that skyrocket response rates
Getting a prospect to respond to a cold email isn’t always easy. Our template playbook can help with that.
Article
19 min read
5 powerful sales strategies, examples, and best practices
Here’s a five-step approach to creating a sales strategy that attracts, converts, and retains customers.
Article
16 min read
SaaS sales 101: A beginner’s guide to selling software
New to the world of SaaS sales? Learn everything about the software-as-a-service sales model and the best techniques for mastering it.
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