What every SMB retailer should put on their wish list

In the small-business retail ecosystem, a great customer experience is the gift that keeps on giving.

Good-enough service isn’t good enough: Three strategies to remain competitive

The 2022 CX Accelerator report results are in. Discover how great customer experiences set teams up to thrive in an ever-changing market.

4 min read

Why CX Champions must continue raising the bar on excellent customer service

You’ve built a powerful support organisation, a feat worth celebrating. But now what? Learn what other CX Champions are doing to continue providing innovative service.

4 min read

Rising to the top — these CX leaders are up for solving complex service challenges

Trying to find the right balance between human agents and AI? Customer data split across systems and apps? Struggling to hire and retain support talent? You may be a CX Riser.

Join 2,000 service leaders at Zendesk Relate 2026

Over three days, you’ll hear from headliner Ali Wong, Emmy-winning comedian known for her witty, authentic storytelling, alongside leaders from Levi’s, ASOS, Canva, Supercell and more. Relate is where service leaders connect, learn and discover new resolutions.

Early on the path to CX success? Here’s why the up-front investment is worth it

Customer service agents overwhelmed? No visibility into real-time data? Weak personalised service? You may be a CX Starter.

Emerging into CX leadership — steps to take now to avoid costly fixes down the road

Still figuring out how and where to use AI in Support? Struggling to turn customer data into meaningful change? Are agent training programs less than ideal? You may be a CX Emerger.

What is a sales budget? Use, example, and purpose

Create a sales budget to generate achievable sales goals for your team.

A guide to issue trackers (+3 best issue tracking software)

An issue tracker is the all-in-one solution for streamlining your customer service experience.

How to start a virtual call centre that provides excellent customer service

Learn the best way to set up and manage a remote customer service team.

What is run rate? ARR definition, formula, and examples

Sales forecasting has a good deal in common with weather forecasting, particularly in the sense that the further one projects into the future, the less reliable the predictions become.

7 min read

The ultimate guide to a successful discovery call

A discovery call is your first chance to wow your prospects. Leave a strong first impression by prepping for this initial phone conversation.

10 min read

A 2023 guide to live chat support

Learn best practices for live chat support, how it can help you provide better customer experience, and why it's a valuable customer service tool

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10 min read

19 best FAQ page examples & how to build yours

FAQs are important customer-facing resources every business should have. Take a look at some FAQ page examples for inspiration to make your own.

How to track consumer behavior (and why you should)

Track consumer behavior and leverage that data to create better, more personalized customer experiences.

12 smart sales goals for your team

Set up the right sales goals, and you’ll be set to provide customers with a thoughtful and personal buying experience.

How to create a sales strategy that works in 2022 (tips and examples)

Want to create an effective sales strategy? Start here with our five-step approach.

5 min read

What is digital engagement? + Customer engagement strategies

Learn how a digital engagement strategy can help your business create better customer relationships and boost your bottom line

How to create customer surveys: 8 tips and examples

Customer surveys are a great way to gather feedback—the challenge is getting people to respond. Here’s how to create engaging surveys your customers will actually complete.

Customer loyalty: A guide to types and strategies

Customer loyalty is when customers reward a company with repeat business over time. Our guide covers definitions, types, and strategies to help you learn how to build a loyal following.