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Customer support

When you focus on the customer experience, you can boost the health of your business. Happier customers mean a better bottom line.


Latest stories

15 min read

The business impact of customer service on customer lifetime value

Irritating issues affect customers daily. In every industry, a customer will inevitably contact customer service to…

10 min read

17 help desk and service desk metrics to measure support performance

People have grown to expect instant answers from support teams, or at least the freedom to…

11 min read

Millennials vs. Gen Z: How their customer service expectations compare

Millennials and Zoomers will soon become the two largest consumer groups in the country. Companies hoping to earn their brand loyalty should study their differing customer experience expectations and preferences.

11 min read

Providing great social media customer service

What is social media customer service? Social media customer service is offering support through social channels,…

Join 2,000 service leaders at Zendesk Relate 2026

Over three days, you’ll hear from headliner Ali Wong, Emmy-winning comedian known for her witty, authentic storytelling, alongside leaders from Levi’s, ASOS, Canva, Supercell and more. Relate is where service leaders connect, learn and discover new resolutions.

Guides and ebooks
4 min read

How to structure your customer service department

What does a successful customer support team look and feel like? How can companies deliver good…

11 min read

How to start a call center (without breaking the bank

What is a call center? Defined, it's a team of customer service agents that responds to incoming calls about customer issues. Here's how to start one.

11 min read

5 examples of bad customer service (and how to be great instead)

Bad customer service is what happens when a company fails to meet customer expectations. Get tips for your team to avoid creating poor customer experiences.

9 min read

16 crucial customer service objectives for 2026

Customer service objectives align agents with department goals to provide the best service. Create effective objectives with advice from industry leaders.

9 min read

The best knowledge management system examples, types, and tools

Here are our favorite knowledge management examples and perhaps the kind of knowledge base your company will want to develop

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