Best practices

11 min read

Millennials vs. Gen Z: How their customer service expectations compare

Millennials and Zoomers will soon become the two largest consumer groups in the country. Companies hoping to earn their brand loyalty should study their differing customer experience expectations and preferences.

10 min read

What is SPIN selling? Stages, questions & examples

The SPIN selling methodology gives sales professionals a framework for asking the right questions to help them close more deals.

11 min read

Providing great social media customer service

What is social media customer service? Social media customer service is offering support through social channels,…

11 min read

How to start a call center (without breaking the bank

What is a call center? Defined, it's a team of customer service agents that responds to incoming calls about customer issues. Here's how to start one.

Join 2,000 service leaders at Zendesk Relate 2026

Over three days, you’ll hear from headliner Ali Wong, Emmy-winning comedian known for her witty, authentic storytelling, alongside leaders from Levi’s, ASOS, Canva, Supercell and more. Relate is where service leaders connect, learn and discover new resolutions.

11 min read

5 examples of bad customer service (and how to be great instead)

Bad customer service is what happens when a company fails to meet customer expectations. Get tips for your team to avoid creating poor customer experiences.

9 min read

16 crucial customer service objectives for 2026

Customer service objectives align agents with department goals to provide the best service. Create effective objectives with advice from industry leaders.

9 min read

The best knowledge management system examples, types, and tools

Here are our favorite knowledge management examples and perhaps the kind of knowledge base your company will want to develop

14 min read

Customer data management: 8 ways to manage and protect your customer data

Managing customer data is a hot topic. According to one report, consumer data is now the…