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Best practices


What is a go-to-market strategy? GTM guide 2025 + template

Learn how to use a go-to-market strategy to turn your product concepts into tangible offerings—without chaos or confusion.

Latest stories

9 min read

What is 24/7 support? Definition, benefits & tips

Demand for 24/7 support is almost certainly going to come as your business grows

11 min read

Average handle time (AHT): formula & improvement tips

Average handle time (AHT) is a customer service metric that measures the average length of a customer's call. Use it to improve operational efficiency.

150+ catchy sales slogans & taglines to boost sales

Memorable sales slogans and taglines help hook customers. Learn what makes a great one and how to harness its power to accelerate sales with these 150+ examples.

4 min read

11 fresh alternatives + synonyms for “happy to help”

Customers want to have genuine conversations with customer service reps. Here are some better customer support phrases than “happy to help.”

Discover AI innovations shaping service at Zendesk AI Summit

Join us for our biggest digital event of the year. Hear from LinkedIn co-founder Reid Hoffman, be the first to see new AI innovations and choose sessions tailored to your role. Plus, get your AI questions answered by experts during the live Q&A. Watch now.

8 min read

Top 22 customer service interview questions and answers 2025

Our comprehensive list of the best customer service interview questions and answers can help you build a dream team of customer service representatives or prepare for your next customer service interview.

Profit margin calculator

Equip your business with the tools you need to boost your income with our interactive profit margin calculator and guide.

Article
9 min read

21 customer service KPIs every support team needs to track

Customer service KPIs can provide insight into the effectiveness of your customer support. Discover the 21 most important metrics to track below.

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