Best practices

Latest stories

Article
12 min read

25+ free chatbot templates to improve your CX in 2025

Use these chatbot templates with AI-powered customer service software to provide fast, 24/7 customer support and improve agent productivity.

Article
14 min read

88 effective call centre scripts: Examples + template

Leverage our call centre scripts and customizable template to help agents deliver consistent and excellent customer service experiences.

Article
14 min read

AI in customer service: All you need to know

Leverage AI in customer service to increase efficiency, reduce operational costs, and provide fast and personalized support at scale.

AI and automation

Guides and ebooks
1 min read

The playbook for controlling costs with AI

Boost your productivity. Future-proof experiences. All without compromise. Find out how AI is the best investment and a critical strategy for controlling costs.

AI and automation

Discover AI innovations shaping service at Zendesk AI Summit

Join us for our biggest digital event of the year. Hear from LinkedIn co-founder Reid Hoffman, be the first to see new AI innovations and choose sessions tailored to your role. Plus, get your AI questions answered by experts during the live Q&A. Watch now.

Guides and ebooks

Consumers expect AI to radically transform service

In this Zendesk white paper, consumers share their thoughts about how AI will transform customer service and why they think businesses aren't doing enough to embrace the technology.

AI and automation

10 min read

Sales promotion: Definition, examples, and types

Sales promotions allow companies to boost short-term revenue through increased sales. Learn how to build a sales plan with our free guide.

10 min read

7 common types of customer needs (+ how to meet them)

What are customer needs, and how can your business solve for and anticipate them?

9 min read

Customer orientation: definition, examples & skills

If you want customers to be loyal to you, you have to start putting them first.

8 min read

How to embrace new behaviors in 2021

2020 brought on a seismic shift in consumer trends, but many industries are adapting.

6 min read

How online retailers are transforming the customer experience with conversational commerce

For e-commerce businesses, conversational messaging provides unparalleled opportunities to improve the customer experience—and sell more goods and services in the process

AI and automation

11 min read

Customer retention: Metrics, strategies, and examples

Discover tried-and-true customer retention strategies to keep customers coming back.

Customer retention

8 min read

Feedback form examples, templates and how to write your own

Use these feedback form tips to help you hear more from your customers and improve your CX.

Customer feedback

20 min read

What is customer satisfaction? Definition & importance

Customer satisfaction measures how happy your customers are with your products or services. For many businesses, it's the key to success—and the reason some fail.

7 min read

What is a BPO call centre and what does it do?

If your business does not have the bandwidth to adequately handle all your inbound and outbound calls, you may want to consider outsourcing. Read on to learn how a BPO call centre can step in

15 min read

Customer experience: strategies, importance and examples

Customers have come to expect more out of companies, but who can blame them? We have…

Client loyalty Customer expectations Customer experience Customer retention

19 min read

Good customer service: 10 ways to deliver great customer service

What is good customer service? Be nice. Be quick. Be thorough. Your customers will thank you. And so will sales, marketing and the rest of your company.