Primer

Primer is a free Zendesk help center theme designed for education: schools, universities, colleges, and training providers. Use it as a ready-made Guide theme for any industry, every color, font, and label is yours to change, with defaults tuned for education.

Primer is built around persistent sidebar navigation. Every category and section stays visible and expandable while readers browse, so students, families, and staff can move through deep help centers without going back to the home page. It suits organizations with a lot of content and clear hierarchies: admissions, courses, tuition, campus services.

Customize everything from Theming Center, no code required

• Brand color, link color, and background color

• Heading and body fonts

• Your logo and favicon

• Hero title and search placeholder text

• Home page layout: categories, recent activity, and promoted articles

• Content toggles for every page: related articles, recently viewed, follow buttons, social sharing

• All 21 Guide pages styled, including approvals and the service catalog

• Fully responsive, WCAG AA contrast throughout, fonts self-hosted with no external requests

Free, with an upgrade for code access

The standard license is free: install Primer, customize it in Theming Center, and receive updates. It includes a small "Powered by Artica" link.

The developer license adds full code access and export, so your team can extend the theme and remove the attribution.

Built by Artica. Find out what your customers are asking and what your help center is missing, first audit free at askartica.com.