Article The Museum of Annoying Experiences
What if Zendesk, the champions of customer service, changed the world?
Service
Article A complete guide to personalization in 2021
Customers often want personalized experiences but hesitate to share too many details. Here’s how to navigate conflicting interests and deliver personalization.
Article Millennials vs. Gen Z: How their customer service expectations compare
Millennials and Zoomers will soon become the two largest consumer groups in the country. Companies hoping to earn their brand loyalty should study their differing customer experience expectations and preferences.
Article What makes Zendesk champions of customer service
Everyone knows customer service is important. Or at least everyone should know. Because we are all…
Article The impact of empowered support teams on small-business CX
Learn how to set support agents up for success, giving them the tools to drive your business forward.
Sales
Article Lead generation: What it is and how to master it
Figuring out how to generate leads is almost as hard as converting them. Use this comprehensive guide to lead generation to pack your sales pipeline with quality prospects.
Article Upselling and cross-selling: Understanding the concepts and building a strategy
“Do you want to make that a meal?” It’s the most common offer at a drive-through…
White Paper 7 secrets of sales leadership
Managing a sales team is never easy, but massive upheaval made the task harder than ever…
Guide The motherlode of sales email templates
Sales emails need eye-catching subject lines, engaging introductions, and customized messages that speak directly to the…
Culture
Article In the quest for a healthier planet, ecosystem restoration offers hope
Climate change is one of four focus areas for Zendesk social impact programming in 2021. This Earth Day, we’re sharing our climate commitments.
Article A guide to building a customer-centric organizational culture
Your company’s organizational culture is its identity. Learn how to build a culture that’s all about your customers.
Article How “The Great Compression” can lead to better retail CX
Retail’s digital tipping point is a blessing in disguise
Article Working remotely: Pros, cons, and secrets to success
Remote work is the new normal. Here are the benefits and challenges for companies and employees transitioning to working remotely—and how to make the most of it.
Guides, research, and more
Guide The digital tipping point: How SMBs can accelerate CX success in 2021
Companies are rapidly acquiring new technologies to reach customers and connect remote teams. Our report provides data-backed best practices to help you keep up.
Guide The digital tipping point: How mid-to-large-sized businesses can accelerate CX success in 2021
Companies are rapidly acquiring new technologies to reach customers and connect remote teams. Our report provides data-backed best practices to help you keep up.
White Paper Customer service gets conversational
A lot changed in 2020, customer behaviors included. Not only did they reach out to companies…
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Latest stories
Article The benefits of being on Discord—how to provide great CX to communities
Last year, meeting up with friends looked a lot different. With everyone stuck at home during…
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Article 7 customer service trends to follow in 2021
Companies have put customer service at the top of their priority lists for 2021, and with…
Article Creating an FAQ page? Here’s what you need to know.
Get creative with your FAQ page to provide robust self-service options and enrich your customer experience.
Article Mass email marketing is not dead: tips for winning
Many companies are all in on social media, ditching mass emails as a tool of yesteryear. That's a mistake. Here's what you need to know to have successful mass emails
Article What is CX and how has it changed in 2021?
Customers are saying CX matters more than ever before. Find out how to meet shifting consumer expectations and provide exceptional customer experiences.
Article How Ameelio serves a chronically under-served population using Zendesk
Non-profit Ameelio provides a free service for users to send letters, postcards, and other mail items to incarcerated loved ones.
Article Customer self-service: A guide to helping your customers help themselves
What is customer self-service, and how can you create an excellent self-service experience? This guide will give you the answers you need.
Article The ultimate guide to call centers
Whether you want to become a call center agent or start your own call center, here's everything you need to know before you get started.