CX Trends 2022 Article

CX Trends 2022

Improve your bottom line by putting customers at the top.

Service

Chatbots vs. conversational AI: What’s the difference? Article

Chatbots vs. conversational AI: What’s the difference?

Chatbots and conversational AI are often used synonymously—but they shouldn’t be. Understand the differences before determining which technology is best for your customer service experience.

What is a ticketing system? (+3 ways companies use them) Article

What is a ticketing system? (+3 ways companies use them)

Want to avoid getting overwhelmed by support tickets? Use ticketing systems to manage the influx and provide your customers with timely responses.

Celebrating new integrations Article

Celebrating new integrations

New Zendesk app integrations are in—let's celebrate. Learn all about how these new integrations can ease workloads for your sales and support teams.

Using TikTok for customer service: 4 brand examples + takeaways Article

Using TikTok for customer service: 4 brand examples + takeaways

TikTok has catapulted from home dance routines to a medium for just about everything—including customer support. Take a look at how four prominent brands are using TikTok to boost their CX.

Sales

What is a sales qualified lead (SQL) and why is it important? Article

What is a sales qualified lead (SQL) and why is it important?

When it comes to lead generation, quantity isn’t always more important than quality. Focus on filling your pipeline with sales-qualified leads to boost your chances of success.

What are sales leads? (+5 lead generation tips) Article

What are sales leads? (+5 lead generation tips)

Generating sales leads is easier said than done. Here’s what you need to know before diving in.

Keep companies competitive with a data-driven sales approach Article

Keep companies competitive with a data-driven sales approach

If you’re not tracking sales analytics, you are falling behind. Learn why sales analytics are crucial and how a CRM can change your trajectory.

Sales prospecting 101: A beginner’s guide Article

Sales prospecting 101: A beginner’s guide

A strong sales prospecting strategy is key to growing your audience and your bottom line.

Culture

Andee Nieto joins Zendesk as its new Chief People Officer Article

Andee Nieto joins Zendesk as its new Chief People Officer

Welcome Zendesk's new CPO!

What does digital trust look like today? Article

What does digital trust look like today?

Building customer trust is never a one-and-done job. Hear how Charles Schwab leveraged customer data over the past year to provide customers with services they both needed and wanted.

The organizational ties that bind: How we bond when working remotely Article

The organizational ties that bind: How we bond when working remotely

Interactions where people feel equally immersed help build high-trust, happier, and better-performing employees. Here are a few ways to foster immersion.

Working toward equality for mental health in an unequal world Article

Working toward equality for mental health in an unequal world

World Mental Health Day aims to raise awareness and provide an opportunity for those working on mental health issues to shine a light on their work. Here are a few organizations that Zendesk is proud to support.

Guides, research, and more

White Paper

Forrester Consulting TEI study evaluates the ROI of Zendesk

Forrester Consulting evaluated the potential return on investment from implementing Zendesk products. Here's what they found.

Important Emerging Technologies in the Digital Workplace: A Gartner® report

Important Emerging Technologies in the Digital Workplace: A Gartner® report

A new report from Gartner outlines the technologies and strategic actions companies should take to prepare and succeed in the new future of work.

Report: The State of CX Maturity among SMBs of North America White Paper

Report: The State of CX Maturity among SMBs of North America

Is your CX strong, or do you need to catch up? Zendesk partnered with ESG to create this CX Maturity report.

Latest stories

Sales script guide: Examples, benefits, and how to write one Article

Sales script guide: Examples, benefits, and how to write one

A good sales script can be the difference between lead buy-in or brush-off. Learn from these examples to create a script that helps you stand out.

Making spirits bright: 5 ways to support your CX team during the holidays Article

Making spirits bright: 5 ways to support your CX team during the holidays

When spending is up and inventory is down, it puts extra pressure on customer service teams at a time when ticket volume is already high. Here's how to help your staff through the busiest season of the year.

Why companies migrate help desk software and how to do it right Article

Why companies migrate help desk software and how to do it right

Discover how businesses migrate help desk software to improve their customer support. Learn how to transfer data with a comprehensible migration strategy.

5 sales trends to watch for 2022 Article

5 sales trends to watch for 2022

The key trends you can’t ignore if you want to be ready for the 2022 sales market.

Sales growth rate: Calculation + growth strategies Article

Sales growth rate: Calculation + growth strategies

Learn how to calculate sales growth rate and uncover effective strategies to increase your rate and business revenue.

What is sales mix? Definition, formula, and best practices Article

What is sales mix? Definition, formula, and best practices

Calculate your company’s sales mix to strategize your product distribution for the highest revenue gains.

What is sales velocity? Meaning, formula, and report Article

What is sales velocity? Meaning, formula, and report

Understanding sales velocity enables your company to redefine its sales pipeline and process to increase lead conversion and revenue.

How to build a sales playbook framework (+ a free template) Article

How to build a sales playbook framework (+ a free template)

Creating a sales playbook will streamline your sales process and solidify your branding in each customer interaction.