Best practices for Champions of CX Article

Best practices for Champions of CX

ESG Research pinpoints where companies are elevating their CX game—and where they’re falling behind.

Service

Google Business Messages: 3 best practices for customer service teams Article

Google Business Messages: 3 best practices for customer service teams

Meet customers where they are and build stronger connections with them through Google Business Messages.

How to use Apple Messages for Business for customer service Article

How to use Apple Messages for Business for customer service

Use Apple Messages for Business to connect with customers on the Apple devices and platforms they use every day.

Small companies got faster at solving customer issues last year—here’s how Article

Small companies got faster at solving customer issues last year—here’s how

Hint: small workflow improvements have helped SMBs punch above their weight.

How to use Facebook chatbots to improve customer service Article

How to use Facebook chatbots to improve customer service

Facebook chatbots are your secret weapon on Messenger.

Sales

What does a sales manager do? (+7 must-have skills) Article

What does a sales manager do? (+7 must-have skills)

Learn the responsibilities and skills needed to succeed as a sales manager.

How to upsell: Tips and tricks from the pros Article

How to upsell: Tips and tricks from the pros

A Zendesk sales expert shares the do’s and don’ts of upselling.

15 essential sales skills and qualities, according to experts Article

15 essential sales skills and qualities, according to experts

Sales pros weigh in on the sales skills you need to succeed in the world of selling.

Customer acquisition cost (CAC): How to calculate and improve it Article

Customer acquisition cost (CAC): How to calculate and improve it

Customer acquisition cost is the amount of money a business spends to gain a new customer. Here’s how to calculate this key metric, plus three ways to improve it.

Culture

Working toward equality for mental health in an unequal world Article

Working toward equality for mental health in an unequal world

World Mental Health Day aims to raise awareness and provide an opportunity for those working on mental health issues to shine a light on their work. Here are a few organizations that Zendesk is proud to support.

Strategies for ‘going extreme’ and staying at the top: A CX Moment with Sarah Robb O’Hagan Article

Strategies for ‘going extreme’ and staying at the top: A CX Moment with Sarah Robb O’Hagan

Zendesk chatted with executive, activist, and entrepreneur Sarah Robb O’Hagan on what it takes to stay at the top of your game while taking your organization’s customer experience to the next level.

Why gender equality in the workplace isn’t just a problem for women Article

Why gender equality in the workplace isn’t just a problem for women

In the wake of 2020, 1 in 4 women are considering ‘downshifting’ their careers or leaving the workforce, according to McKinsey & Company and Lean In’s annual “Women in the Workplace” report.

A focus on mental health can help prepare employees for re-entry Article

A focus on mental health can help prepare employees for re-entry

Never before have mental health and business objectives become so intertwined. Here’s what we learned at SXSW 2021 about the importance of workplace wellness.

Guides, research, and more

Report: The State of CX Maturity among SMBs of North America White Paper

Report: The State of CX Maturity among SMBs of North America

The pressure is on for companies to continuously optimize their customer experience (CX). Small businesses with…

Report: The State of CX Maturity Among Midsize and Enterprise Companies of North America White Paper

Report: The State of CX Maturity Among Midsize and Enterprise Companies of North America

Zendesk partnered with ESG Research to build a framework around CX maturity. Learn how the CX Champions of North America are driving CX success.

Report: The State of CX Maturity among Midsize and Enterprise Companies of Asia Pacific White Paper

Report: The State of CX Maturity among Midsize and Enterprise Companies of Asia Pacific

A lot goes into delivering a great customer experience (CX), but it can be hard to…

Latest stories

CRM buying guide Article

CRM buying guide

Sales technology has come a long way from the Rolodex and the post-it note. Sales teams…

What skills and metrics CX teams need in ecommerce: an analysis Article

What skills and metrics CX teams need in ecommerce: an analysis

The 2020s will be remembered as the decade where ecommerce finally gained mainstream acceptance and use—but what does that mean for CX teams trying to keep up?

Freshly picked integrations Article

Freshly picked integrations

Freshly picked with care—new Zendesk app integrations are here. Learn how these new integrations can ease workloads for your sales and support teams.

Virtual leadership: Managing sales teams remotely Article

Virtual leadership: Managing sales teams remotely

In a digital-first environment, sales managers have had to develop new ways to connect with and empower their reps.

Virtual selling: What success in virtual sales looks like Article

Virtual selling: What success in virtual sales looks like

As the sales world becomes more familiar with virtual selling, former “road warriors” have had to learn best practices for a digital-first approach.

How to create a successful sales plan (+ a free template) Article

How to create a successful sales plan (+ a free template)

Build a strategic sales plan for your business to improve team communication and meet sales goals.

Report: The State of CX Maturity Among SMBs of Asia Pacific White Paper

Report: The State of CX Maturity Among SMBs of Asia Pacific

Customer experience is a competitive differentiator. See how your CX stacks up against SMB peers in your region, based on ESG Research findings.

Report: The State of CX Maturity Among SMBs of Latin America White Paper

Report: The State of CX Maturity Among SMBs of Latin America

Businesses of all sizes need to prioritize customer experience (CX), but it can be hard to…