Service
Article Chatbots vs. conversational AI: What’s the difference?
Chatbots and conversational AI are often used synonymously—but they shouldn’t be. Understand the differences before determining which technology is best for your customer service experience.
Article What is a ticketing system? (+3 ways companies use them)
Want to avoid getting overwhelmed by support tickets? Use ticketing systems to manage the influx and provide your customers with timely responses.
Article Celebrating new integrations
New Zendesk app integrations are in—let's celebrate. Learn all about how these new integrations can ease workloads for your sales and support teams.
Article Using TikTok for customer service: 4 brand examples + takeaways
TikTok has catapulted from home dance routines to a medium for just about everything—including customer support. Take a look at how four prominent brands are using TikTok to boost their CX.
Sales
Article What is a sales qualified lead (SQL) and why is it important?
When it comes to lead generation, quantity isn’t always more important than quality. Focus on filling your pipeline with sales-qualified leads to boost your chances of success.
Article What are sales leads? (+5 lead generation tips)
Generating sales leads is easier said than done. Here’s what you need to know before diving in.
Article Keep companies competitive with a data-driven sales approach
If you’re not tracking sales analytics, you are falling behind. Learn why sales analytics are crucial and how a CRM can change your trajectory.
Article Sales prospecting 101: A beginner’s guide
A strong sales prospecting strategy is key to growing your audience and your bottom line.
Culture
Article What does digital trust look like today?
Building customer trust is never a one-and-done job. Hear how Charles Schwab leveraged customer data over the past year to provide customers with services they both needed and wanted.
Article The organizational ties that bind: How we bond when working remotely
Interactions where people feel equally immersed help build high-trust, happier, and better-performing employees. Here are a few ways to foster immersion.
Article Working toward equality for mental health in an unequal world
World Mental Health Day aims to raise awareness and provide an opportunity for those working on mental health issues to shine a light on their work. Here are a few organizations that Zendesk is proud to support.
Guides, research, and more
Forrester Consulting TEI study evaluates the ROI of Zendesk
Forrester Consulting evaluated the potential return on investment from implementing Zendesk products. Here's what they found.
Important Emerging Technologies in the Digital Workplace: A Gartner® report
A new report from Gartner outlines the technologies and strategic actions companies should take to prepare and succeed in the new future of work.
White Paper Report: The State of CX Maturity among SMBs of North America
Is your CX strong, or do you need to catch up? Zendesk partnered with ESG to create this CX Maturity report.
Browse by topic
Want to take a deeper dive? We’ve got you covered.
Latest stories
Article Sales script guide: Examples, benefits, and how to write one
A good sales script can be the difference between lead buy-in or brush-off. Learn from these examples to create a script that helps you stand out.
Article Making spirits bright: 5 ways to support your CX team during the holidays
When spending is up and inventory is down, it puts extra pressure on customer service teams at a time when ticket volume is already high. Here's how to help your staff through the busiest season of the year.
Article Why companies migrate help desk software and how to do it right
Discover how businesses migrate help desk software to improve their customer support. Learn how to transfer data with a comprehensible migration strategy.
Article 5 sales trends to watch for 2022
The key trends you can’t ignore if you want to be ready for the 2022 sales market.
Article Sales growth rate: Calculation + growth strategies
Learn how to calculate sales growth rate and uncover effective strategies to increase your rate and business revenue.
Article What is sales mix? Definition, formula, and best practices
Calculate your company’s sales mix to strategize your product distribution for the highest revenue gains.
Article What is sales velocity? Meaning, formula, and report
Understanding sales velocity enables your company to redefine its sales pipeline and process to increase lead conversion and revenue.
Article How to build a sales playbook framework (+ a free template)
Creating a sales playbook will streamline your sales process and solidify your branding in each customer interaction.