Article • 3 min read
How to unlock growth with the Zendesk Suite
Customer experience is the new driver of business growth. Read on to learn how you can set up for success.
By Scott Morris, SVP Global Marketing, Zendesk
Last updated January 9, 2023
Companies that succeed at wowing customers have a huge edge over their competitors. But how do you actually go about delivering top-notch CX? It starts with empowering your team with the right solution for the job.
Unlock business growth with CX
Delivering great experiences and maintaining loyalty are more important than ever. According to our 2022 Customer Experience Trends Report, more than 60 percent of those polled say they now have higher standards for customer service. This trend is likely to continue, pushing customer service into a key role.
With incoming headwinds in the economy, there’s a rising expectation to elevate every experience, accelerate growth, and reduce costs with the same amount of resources–or less. But delivering those great experiences is harder than ever before. Emerging channels have increased support volumes and the demand for instantaneous service. Even with new technology on the market, our research shows more than half of agents and customer-facing teams don’t feel they are in a position to succeed, let alone compete. Teams must juggle multiple platforms to find the right context, leaving customers to seek their own timely solutions or a competitor. Today’s siloed CX ecosystems make it harder for businesses to stay agile and adapt to shifting demands.
“According to our 2022 Customer Experience Trends Report, more than 60% of those polled say they now have higher standards for customer service.”
This is where Zendesk comes in. Designed with radical simplicity, the Zendesk Suite unites our most comprehensive service capabilities–along with messaging, analytics, community forums, collaborations, and much more–into one complete offering.
“Zendesk isn’t even something we move to; it’s always been a core application that we institute and must have,” says CJ Antipuna, Operations Director at Aimably. “Other software tools of this nature tend to be overly complex, and confusing to use and administer, but Zendesk does it all seamlessly. Using Zendesk helps us communicate with our clients clearly, and most importantly, with full accountability and visibility.”
“Other software tools of this nature tend to be overly complex, and confusing to use and administer, but Zendesk does it all seamlessly.”CJ Antipuna, Operations Director at Aimably
This evolution of Zendesk equips businesses with the best CX technology to meet customers’ needs, making it easier to deliver the support customers want, set teams up for success, and adapt business operations with agility.
Welcome to the Zendesk Suite
Whether you are engaging with your tenth or your millionth customer, the Zendesk Suite arms your businesses with all the tools needed to deliver exceptional customer experiences. Now, you can set yourself apart from the competition, grow revenue, and unlock even more value with Zendesk:
- Create effortless experiences, anytime, anywhere. Let customers start and continue conversations on the channels they prefer, all while reducing customer effort with automated workflows and intelligent bots.
- Make every agent extraordinary. Empower teams with a workspace that centralizes their conversations and tools. Your team can collaborate easily, reply to customers faster, and route the right requests at the right time.
- Deliver smarter service at scale. Zendesk integrates seamlessly with your business processes, while custom and real-time analytics grant you deep visibility into operations so your business stays agile over time.
Now is the time to prioritize customer service. We’re here to help.
Customer support software shouldn’t stand in the way of providing a great experience. With the right tools, you can deepen your customer relationships. Investing in customer service not only creates better experiences, but also drives bottom-line growth.
