Customer experience: strategies, importance, and examples
Article | 15 min read

Customer experience: strategies, importance, and examples

Learn what customer experience is and why it’s so important for your business. We also provide tips and examples for how to improve your CX strategy.

Service

How to embrace new behaviors in 2021
Article | 8 min read

How to embrace new behaviors in 2021

2020 brought on a seismic shift in consumer trends, but many industries are adapting.

How online retailers are transforming the customer experience with conversational commerce
Article | 6 min read

How online retailers are transforming the customer experience with conversational commerce

For e-commerce businesses, conversational messaging provides unparalleled opportunities to improve the customer experience—and sell more goods and services in the process

Feedback form examples, templates and how to write your own
Article | 8 min read

Feedback form examples, templates and how to write your own

Use these feedback form tips to help you hear more from your customers and improve your CX.

What is customer satisfaction? (And how to achieve it)
Article | 12 min read

What is customer satisfaction? (And how to achieve it)

Learn the secrets to achieving, measuring and improving customer satisfaction to drive your business.

Sales

10 sales pitch examples that work (+ tips for writing your own)
Article | 23 min read

10 sales pitch examples that work (+ tips for writing your own)

Craft an engaging sales pitch to pack your pipeline with high-quality leads.

12 positioning statement examples and how to write your own (free template)
Article | 10 min read

12 positioning statement examples and how to write your own (free template)

Align your marketing and sales messaging with a clear positioning statement. Get inspiration for writing your own with these 10 examples.

What is the CRM process? 5 key steps
Article | 8 min read

What is the CRM process? 5 key steps

The CRM tool itself is what provides the data and functionality required by your team to execute this strategy and ultimately turn leads into customers.

10 sales pitch examples that work (+ tips for writing your own)
Article | 23 min read

10 sales pitch examples that work (+ tips for writing your own)

Craft an engaging sales pitch to pack your pipeline with high-quality leads.

Guides, research and more

2021 Gartner Magic Quadrant for the CRM Customer Engagement Centre
White Paper | 2 min read

2021 Gartner Magic Quadrant for the CRM Customer Engagement Centre

Get your complimentary copy of the 2021 Gartner Magic Quadrant to learn why Zendesk is recognised as a Leader.

18 essential customer service metrics to measure in 2021
Guide | 6 min read

18 essential customer service metrics to measure in 2021

From customer satisfaction to resolution time, these are the key customer service metrics that measure performance and drive revenue.

How to structure your customer service department
Guide | 4 min read

How to structure your customer service department

What does a successful customer support team look and feel like? How can companies deliver good…

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Latest stories

What is a sales budget? Use, example, and purpose

What is a sales budget? Use, example, and purpose

Create a sales budget to generate achievable sales goals for your team.

A guide to issue trackers (+3 best issue tracking software)

A guide to issue trackers (+3 best issue tracking software)

An issue tracker is the all-in-one solution for streamlining your customer service experience.

What is online customer service? + 8 ways to improve your online customer service

What is online customer service? + 8 ways to improve your online customer service

Online customer service is the process of answering customer questions digitally using tools such as email, social media, live chat, and messaging apps. Here are tips for good online customer service.

How to start a virtual call centre that provides excellent customer service

How to start a virtual call centre that provides excellent customer service

Learn the best way to set up and manage a remote customer service team.

What is run rate? ARR definition, formula, and examples

What is run rate? ARR definition, formula, and examples

Sales forecasting has a good deal in common with weather forecasting, particularly in the sense that the further one projects into the future, the less reliable the predictions become.

The ultimate guide to a successful discovery call

The ultimate guide to a successful discovery call

A discovery call is your first chance to wow your prospects. Leave a strong first impression by prepping for this initial phone conversation.

A 2022 guide to live chat support

A 2022 guide to live chat support

Learn best practices for live chat support, how it can help you provide better customer experience, and why it's a valuable customer service tool

8 great FAQ page examples and how to create your own

8 great FAQ page examples and how to create your own

An FAQ page should be part of your team’s investment in customer self-service. Get inspired to create your own with these FAQ page examples from well-known brands.