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Article
10 min read

What is channel sales? Sales channel strategy and guide

See how selling through partner companies provides opportunities for expansion, revenue growth, and brand marketing.

Article
9 min read

Sales vs. marketing: The differences and how they work together

Sales and marketing are two sides of the same coin. Both affect your sales pipeline, and each depends on the other. Here's what makes them different and why it matters for your bottom line.

Article
13 min read

What is a unique selling proposition? USP examples and definition

Speak directly to the people who want what you’re selling.

Article
10 min read

CRM buying guide

Sales teams can use robust CRM solutions to generate new leads, automate email campaigns, and produce forecasting reports and advanced analytics.

Article
8 min read

What skills and metrics CX teams need in ecommerce: An analysis

The 2020s will be remembered as the decade where ecommerce finally gained mainstream acceptance and use—but what does that mean for CX teams trying to keep up?

Article
5 min read

Working toward equality for mental health in an unequal world

World Mental Health Day aims to raise awareness and provide an opportunity for those working on mental health issues to shine a light on their work. Here are a few organizations that Zendesk is proud to support.

Article
9 min read

What is Google business messaging? (+ how to use it)

Meet customers where they are and build stronger connections with them through Google business messaging.

Article
10 min read

What does a sales manager do? Complete career guide to skills, responsibilities, and success

A sales manager leads and supervises sales agents and runs the daily sales operations of a business. See the responsibilities and skills needed to succeed as a sales manager.

Article
7 min read

How to use Apple Messages for Business for customer service

Use Apple Messages for Business to connect with customers on the Apple devices and platforms they use every day.

Article
7 min read

How to upsell: Tips and tricks from the pros

A Zendesk sales expert shares the do’s and don’ts of upselling.

Article
7 min read

Freshly picked integrations

Freshly picked with care—new Zendesk app integrations are here. Learn how these new integrations can ease workloads for your sales and support teams.

Article
15 min read

The 19 sales skills every rep should master for 2024

Sales pros weigh in on the top sales skills you need to find success in the sales industry.

Article
10 min read

Virtual leadership: Managing sales teams remotely

In a digital-first environment, sales managers have had to develop new ways to connect with and empower their reps.

Article
11 min read

Customer acquisition cost formula and tips to improve your CAC

Customer acquisition cost is the amount of money a business spends to gain a new customer. Here’s how to calculate this key metric, plus three ways to improve it.

Article
5 min read

Customer Service Week: 8 ideas to celebrate on a budget

Customer Service Week is the first full week in October that celebrates the teams on the frontlines of the customer journey. Here's how to celebrate.

Article
11 min read

Virtual selling: What success in virtual sales looks like

As the sales world becomes more familiar with virtual selling, former “road warriors” have had to learn best practices for a digital-first approach.

Article
9 min read

How to write a sales plan: Types, template, and tips

A sales plan helps you outline sales strategies and goals, identify resources, and set a budget so you can pack your pipeline with high-quality leads.

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