Article That’s a wrap: A look back at Zendesk Relate 2022
We loved seeing you at Zendesk Relate 2022. Here are a few highlights—and a peek into what you can still explore online.
Editor’s picks
Service
Article Welcome to the CX community: A 5-step guide for new members
Our Head of Community lays out a map of Slack groups, Twitter channels, blogs, and everything else you want to join from the get-go.
Article What is customer satisfaction score? (+ how to measure CSAT)
Customer satisfaction score is one of the most-used metrics for measuring customer loyalty. Here’s how CSAT can help you meet consumer expectations and elevate your business.
Article A new era of conversational CRM connects customer conversations across your business
Conversational CRM is a powerful way to create an open, ongoing dialogue between your business and your customers. Learn more about the product announcements from Zendesk Relate 2022.
Article The new face of user groups—and 3 reasons to consider joining
User groups offer an excellent way to build your professional profile, grow your network, and further develop your leadership skills. Learn more about new user groups launching at Zendesk.
Sales
Article How to set and reach sales quotas (with examples)
A sales quota is a sales target, or goal, that helps sales orgs make a greater impact and improve rep morale.
Article How to create effective sales collateral (examples + tips)
Here’s how to create eye-catching sales collateral and when to use it for maximum effect on your sales pipeline.
Article Suggestive selling definition and techniques (2022 sales guide)
Suggestive selling is a sales tactic where reps recommend additional products or services that will be helpful to prospects. Here’s how to do it successfully.
Article Value selling framework & methodology for 2022
Value selling puts the needs of the customer first. Try this sales technique to increase your chances of success.
Culture
Article Bringing the vineyard home: A CX Moment with Wine.com
Zendesk chatted with Wine.com’s Director of Brand Marketing, Addie Wallace, about how Wine.com adds a human touch to purchasing wine online.
Article The business imperative of supporting your people
HR teams have a pivotal role to play as companies navigate profound changes to their workplaces and workforces. But 1 in 4 say they don’t have the tools they need to succeed.
Article Internal customer service: Definition, tips, and examples
Internal customer service can help improve the employee experience at a time when workers are increasingly dissatisfied at work. Here are a few tips.
Article We’re placing some bets on the future of customer experience
Join us at Relate to hear our five big bets on what the customer experience will look like by 2030.
Guides, research, and more
White Paper 3 ways to deepen trust and build relationships through personalization
Learn how to get personal with comprehensive customer information and build trust across any and every channel.
Guide How to use Zendesk for IT
Find out how IT leaders use Zendesk tools to provide IT service consistently, securely, and at scale.
Guide Your how-to guide to growing with the Zendesk Suite
In this ebook, you'll find best practices and actionable tips for small-but-mighty teams and complex organizations.
Browse by topic
Want to take a deeper dive? We’ve got you covered.
Latest stories Page 38
Article Strategies for leading others through continual change at work
The movie Groundhog Day provides a helpful kind of mantra for Dana Otto, senior manager of…
Article In the knowledge economy, harness the power of constant change
How recently did your company’s tech stack change? In 2018, companies’ average spend on SaaS products…
Article 9 great sales leadership competencies, qualities, and skills
Want to know what it takes to succeed as a sales leader? Here are the key characteristics and skills needed for effective sales leadership.
Article Customer community: Definition, benefits, and tips for building your own
A well-run customer community can be an invaluable resource to a company and its customers.
White Paper Engaged employees and collaboration: how internal help desks help
Employee expectations are rising in tandem with customer expectations. Your employees expect the same kind of…
Article The art of conversation—4 brands that use quality assurance for personalized interactions
Really great customer conversations can’t happen when agents are bound to a script—it just isn’t possible.…
Article Empathy Lab: Building community in the workplace from the inside out
Without trying to sound too depressing, more and more experts are noting that our sense of…
Article What is lead scoring + the best lead scoring models
To consistently find strong potential customers, sales reps need a lead scoring model. Here we’ll look at the seven factors that all robust lead scoring models have in common
Article Let email lead the way with AI in customer service
Providing excellent customer service is harder today than it’s ever been. There’s an increasing number of…
Article 3 ways to make AI practical and accessible in CX
Goal-oriented business leaders need an AI accessibility and usability revolution in CX. Ada's Ruth Zive shares sharp, actionable ways to create it
Article 5 ways financial services can use messaging to create a better experience
Financial services are taking a bite of the conversational business cake and eating it too, creating fast, personalized, and secure messaging experiences
Article The 4 most important ways software impacts your customer experience
Customers may not be interested in your customer experience software – but your company absolutely should be
Article 3 strategies to improve customer service enablement
It’s no secret that providing exceptional customer experiences is both a competitive advantage and a proven…
Article Diving deep into CX trends: a Q&A with Ray Wang
Ray Wang of Constellation Research shares actionable insights into this year's most critical customer service trends
Article ‘Kill Reply All’—a rallying cry for better digital etiquette
Modern technology has changed the way we communicate. From email to Slack to WhatsApp, every new…
Article The ultimate lead qualification checklist in just 5 questions
With a lead qualification checklist, your organization has a tool for staying aligned, organized, and accurate when it comes to evaluating prospects
Article Optimizing agent performance is everyone’s job
W. Edwards Deming said it best, “Quality is everyone’s responsibility.” While this statement rings true in…
Article How to become customer-centric: Strategies, tips, and examples
Customer-centricity can change your business for the better. Learn what it means to be customer-centric and how it helps you keep loyal customers.
Article Beyond vanity metrics: 3 data points to fuel growth
Last year, we set out to answer a notoriously difficult customer service and experience question: “Does…
Article Customer loyalty is great, but what about loyalty to customers?
“Brands need to stop thinking about how customers are loyal to them, but how we are…