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Equipping organizations with the insights, tools, and best practices to thrive in the age of AI.

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Guest post
4 min read

The quiet shift behind customer expectations

For a long time, speed shaped the customer service conversation. Faster responses signaled attentiveness. Shorter queues…

Article
5 min read

5 superpowers AI gives startup teams

Think adopting AI is all about immediate ROI? That may be true for some CX teams,…

Video
2 min read

Four big shifts shaping customer service and our own strategy—from CTO Adrian McDermott

Great customer service used to be a nice-to-have. It was also almost economically impossible to scale.…


Guest post
3 min read

Cutting through the noise: How AI transparency is changing CX for good

Love it or hate it, AI is here to stay. It’s become a must-use tool in…

Article
4 min read

3 things startups get wrong about customer support

It’s been a busy quarter. Sales are up and you’ve onboarded a whole set of new…

Article
2 min read

Becoming a "Service Architect": The evolution of the human agent

A narrative that has long hung over the heads of contact center leaders is that of…

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Article
5 min read

Breaking through the automation glass ceiling with the Resolution Learning Loop™

It’s almost 2026. Can we all agree that AI is proving its ability to help automate…

Article
5 min read

What tech companies need according to Zendesk's 2026 CX Trends Report

The tech industry has always moved quickly, but the pace of change today is unprecedented. As…

Article
4 min read

Promptable analytics: How CX teams can have a two-way conversation with data

Imagine your own personal data scientist, sitting by your side and able to take a nebulous…

Article
4 min read

From transactions to trust: How AI is transforming CX in financial services

In financial services, customers expect both security and speed—a balance that’s becoming more difficult to maintain.…


Guest post
4 min read

The quiet shift behind customer expectations

For a long time, speed shaped the customer service conversation. Faster responses signaled attentiveness. Shorter queues…

Article
5 min read

5 superpowers AI gives startup teams

Think adopting AI is all about immediate ROI? That may be true for some CX teams,…

Video
2 min read

Four big shifts shaping customer service and our own strategy—from CTO Adrian McDermott

Great customer service used to be a nice-to-have. It was also almost economically impossible to scale.…

Guest post
4 min read

The next CX frontier: Prompt-driven analytics deliver AI-powered insights

For years, brands have relied on dashboards as the backbone of performance reporting. While they provide…