Research and data
AI will transform CX as we know it—and we’re already well underway
Change comes slowly and then all at once. This phrase, often attributed to Ernest Hemingway, perfectly…
Latest stories
Guest post
4 min read
The next CX frontier: Prompt-driven analytics deliver AI-powered insights
For years, brands have relied on dashboards as the backbone of performance reporting. While they provide…
Guest post
2 min read
From single-channel support to multimodal intelligence: Why visual evidence is the future of CX
Over the past decade working in support, one pattern has always stood out to me: the…
Guest post
4 min read
Goodbye, Groundhog Day: Memory-rich AI and the new era of personalization at scale
How do you establish a relationship with someone who can’t remember you? This is the core…
Guest post
6 min read
Leading in the AI era with contextual intelligence
Most of us have experienced a moment like this. You contact support, explain the issue, and…
Article
4 min read
The AI advantage: How smart automation gives IT teams their lives back
IT teams are facing a critical challenge. The demand for support is growing exponentially, driven by…
Article
5 min read
What tech companies need according to Zendesk's 2026 CX Trends Report
The tech industry has always moved quickly, but the pace of change today is unprecedented. As…
Article
4 min read
Promptable analytics: How CX teams can have a two-way conversation with data
Imagine your own personal data scientist, sitting by your side and able to take a nebulous…
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