Article

Article

What ‘the customer is always right’ means in a digital-first world

While critics of this customer service philosophy contend that it risks enabling rude or entitled customers, it was never meant to be taken literally. The point wasn’t that customers should always get their way no matter how outrageous their demands. On the contrary, it was to give employees permission to truly listen to their customers.

Latest stories

CX is at a digital tipping point—here’s what IT leaders can prepare for Article

CX is at a digital tipping point—here’s what IT leaders can prepare for

As companies broaden CX technology investments, IT leaders are in a unique position to drive CX forward.

The hottest CX trends for retailers are anything but trendy Article

The hottest CX trends for retailers are anything but trendy

Amidst industry upheaval, a focus on the customer experience is a mainstay.

Scottish nonprofit teams up with Zendesk’s Tech for Good program to feed the hungry Article

Scottish nonprofit teams up with Zendesk’s Tech for Good program to feed the hungry

Edinburgh’s Empty Kitchens, Full Hearts turns food waste into hot meals for citizens in need.

How to embrace new behaviors in 2021 Article

How to embrace new behaviors in 2021

2020 brought on a seismic shift in consumer trends, but many industries are adapting.

Stop for a CX moment— 4 industry leaders on thriving under adversity Article

Stop for a CX moment— 4 industry leaders on thriving under adversity

As the world adjusts to the “new reality” of the pandemic, industry leaders look back on…

Digital natives are here to transform your CX Article

Digital natives are here to transform your CX

Regardless of whether or not companies were ready, the pandemic accelerated the digital technology adoption timeline from five years to three months.

What is Platform as a Service? PaaS examples, applications, and advice Article

What is Platform as a Service? PaaS examples, applications, and advice

In 2020, the office went virtual. Meetings moved from boardrooms to Zooms, watercooler conversations became Slack…

3 ways B2Cs can improve their CX by proactively supporting consumers throughout their journey Article

3 ways B2Cs can improve their CX by proactively supporting consumers throughout their journey

The world has changed, and so have consumer expectations. Consumers want products, services, and solutions fast…