Article

Braze co-founder Mark Ghermezian: “Whatever CRM is, that’s what we need to build”

Here's how founder persistence and ability to anticipate customers’ needs helped Braze dominate the developer-customer market.

Latest stories

The value of agent education and training during economic slowdowns
Article | 5 min read

The value of agent education and training during economic slowdowns

With rising customer expectations around better service in today’s macroeconomic environment, it’s important to lean on customer education programs to boost agent knowledge and productivity—and to help your business retain customers.

Stay product-obsessed: Take it from Zendesk VP and 2x founder Cristina Fonseca
Article | 4 min read

Stay product-obsessed: Take it from Zendesk VP and 2x founder Cristina Fonseca

Learn how Fonseca navigated radically different business environments over two tours of duty as a startup founder.

How AI and data analysis can help your business provide the personalized service customers demand
Article | 5 min read

How AI and data analysis can help your business provide the personalized service customers demand

With Zendesk and Amazon Web Services (AWS), businesses can deliver personalized customer experiences at scale with a solution that grows with them and integrates into their existing tech stacks.

IWD 2023: Celebrating women around the world who are championing equity

IWD 2023: Celebrating women around the world who are championing equity

This year’s theme for IWD is “Embrace Equity”—and that’s exactly what these women at Zendesk are enabling and empowering others to do.

Modern CX is long overdue in the passenger transportation industry
Article | 6 min read

Modern CX is long overdue in the passenger transportation industry

A travel boom is upon us. Airlines, cruise lines, and passenger railroads need to refresh their CX if they want to cash in and create loyal customers for life.

Building community for Black History Month and beyond
Article | 2 min read

Building community for Black History Month and beyond

Zendesk celebrated Black History Month under the theme of Black History Is My History. Here’s how employees embraced their authentic selves and formed deeper connections with their Black peers and allies.

Top 5 retail trends to watch for in 2023
Article | 1 min read

Top 5 retail trends to watch for in 2023

Explore the top retail trends of 2023, including meeting shoppers where they are, the rise of phygital, and hyper-personalization.

Eightfold founder Ashutosh Garg on how to achieve “pitch-market fit”
Article | 3 min read

Eightfold founder Ashutosh Garg on how to achieve “pitch-market fit”

Why the right product and the right product story work hand-in-hand.