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12 min read
How to track consumer behavior (and why you should)
Track consumer behavior and leverage that data to create better, more personalized customer experiences.
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10 min read
Talking about mental health at work, now part of the employee experience
In February—about a month before COVID-19 made such things impossible—I attended the wedding of my niece…
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7 min read
3 ways retailers can prepare for the road ahead
“People used to go to the mall for fun? That’s weird.” This was from my daughter,…
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13 min read
A guide to customer satisfaction surveys: Top questions, examples, and templates
Asking the right customer satisfaction survey questions will provide key insights into what's working and what isn't so you can enhance the customer experience and increase retention.
Article
9 min read
Business isn't always about commerce; it's also about community
And just like that, the world was different. Enter, a fearsome illness that can only be…
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CRM marketing 101: Definition, benefits, and powerful strategies
Boost sales, customer lifetime value, and retention with CRM marketing, a strategy to personalize and automate campaign management.
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2 min read
Helping to prepare your team: Getting the most from Zendesk
We've compiled a list of our product features and ideas to help your team continue to work effectively from home
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15 min read
What is a CRM database? The ultimate guide
Understanding how to create a CRM database shouldn’t be a mystery. In this post, we break down the benefits of a CRM database and what kind of data it should store.
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16 min read
Customer relationship management software: What is a CRM database?
Customer relationship management databases can help companies of all shapes and sizes improve its long-term customer relationships
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3 min read
Fast-track lead generation with Sell + Reach
Sales reps can spend hours scouring channels like LinkedIn for potential leads to add to their pipeline. Even then, there’s no guarantee they’ll find the right contact information for the leads they do generate
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3 min read
Boost agent productivity & customer happiness with a complete view of the customer
Customers have high expectations for the speed and quality of their support, and a poorly managed omnichannel environment isn’t just frustrating for agents, it’s ultimately frustrating for customers as well
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6 min read
Customer service analytics: Types, use cases, and benefits
How customer behavior informs how companies understand, collect and process customer service analytics, leading to sharper predictions about the future and actionable roadmaps.
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10 min read
How to choose a CRM system: A step-by-step guide
A CRM can boost sales productivity and drive revenue—but only if you choose the right solution. Read our article to learn how.
Article
10 min read
What is customer engagement? Definition, strategies, and tips
Craft an effective customer engagement strategy to improve customer experience and build lasting relationships with your audience.
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6 min read
How to spot a phishing attack
Phishing emails often appear normal, but it’s easy to identify warning signs if you know where to look
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6 min read
How online retailers are transforming the customer experience with conversational commerce
For e-commerce businesses, conversational messaging provides unparalleled opportunities to improve the customer experience—and sell more goods and services in the process
Article
13 min read
How messaging fosters strong connection—and how 4 brands use it
Messaging has come to play a dominant role in nearly every area of our lives—from how…
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