Customer retention
How to calculate your customer retention rate
Churn rate can be a key metric to guide and improve a company's customer retention strategy and figure out its customer retention rate
Latest stories
Article 6 customer retention strategies used by businesses that built loyalty
Fostering customer relationships that last through times of prosperity as well as uncertainty starts with incorporating a set of skills and strategies to reduce customer churn and build loyalty
Article Turn the churn around: how to reduce customer churn
Learning what can be controlled regarding churn is how you'll recognize the predictive details to reduce defection and improve customer retention
Article Customer retention: How to keep customers happy and reduce churn
Find out how to craft a customer experience that can keep existing customers happy and reduce churn
Article Cultivating customer loyalty for long-term success
The ideal formula for customer loyalty is a mix of the operational and the emotional, from customer support to marketing, to branding, and more
Article 7 tips for creating a customer centric business
Take a look at how putting the customer at the center of your company’s orbit can change your business for the better
Article Beyond “buy 10 get one free”: What is customer loyalty?
What exactly does real customer loyalty look like? We asked CX practitioners and experts for their best tips for building customer loyalty
Article 3 top priorities in banking customer service
Customers expect banks to offer an exemplary digital experience — and retain a human touch. High performers share these traits
Article Good proactive engagement factors in privacy concerns
Many consumers love proactive engagement, when it’s done well. But honing it involves our data — which some of us would rather keep private.