CRM
A new era of conversational CRM connects customer conversations across your business
Conversational CRM is a powerful way to create an open, ongoing dialogue between your business and your customers. Learn more about the product announcements from Zendesk Relate 2022.
Latest stories

What’s a lead source? Here’s what it is and why it’s important
Simply put: A lead source is how a lead initially hears about you. Knowing your lead source trends enables you to grow leads.

What is a CRM manager, and why are they important?
Improve your customer experience and increase client retention by knowing the ins, outs, and purpose of a CRM manager.

Customer relations 101: A customer relationship guide
Understand the ins and outs of customer relations to improve your customer experience, raise profits, and boost brand credibility.

Keep companies competitive with a data-driven sales approach
If you’re not tracking sales analytics, you are falling behind. Learn why sales analytics are crucial and how a CRM can change your trajectory.

3 ways to provide an AI customer experience
Learn how you can use AI to improve the customer experience at every touchpoint—and why you should.

Sales tactics that work: Tactical selling simplified
Blow past your quotas with sales tactics that work to build trusting relationships.

How to build customer intelligence (and why you should)
Today’s consumers expect personalized experiences, and in order to deliver, brands need customer intelligence. Here’s how to get it and what to do with it.

CRM buying guide
Sales teams can use robust CRM solutions to generate new leads, automate email campaigns, and produce forecasting reports and advanced analytics.