CRM
What is Platform as a Service? PaaS examples, applications, and advice
In 2020, the office went virtual. Meetings moved from boardrooms to Zooms, watercooler conversations became Slack…
Latest stories
Article What is the CRM process? 5 key steps
The CRM tool itself is what provides the data and functionalities your team needs to execute this strategy—and ultimately turn leads into customers
Article 3 ways a marketing CRM helps you reach customers
Let’s talk a little more about why and how CRMs are used in marketing. We’ll also explain the differences between a CRM and marketing automation software
Article How to choose the best CRM for your business needs
Here are some tips on how to find a CRM platform that serves your needs and elevates your customer experience
Article 3 types of CRM and how to choose the best one for your business
Learn which CRM--collaborative, operational, or analytical--will help your business build better relationships with your customers
Article 5 ways financial services can use messaging to create a better experience
Financial services are taking a bite of the conversational business cake and eating it too, creating fast, personalized, and secure messaging experiences
Article Traveling this holiday season? You might be messaging a lot more than usual
Travel and hospitality brands are creating unique, scalable customer experiences using messaging
White Paper Optimize your sales CRM to improve customer service
In the experience economy, customers expect to have consistency across all interactions with your business. Customer…
Article The ultimate guide to customer relationship management
Discover what customer relationship management actually is, why it’s important, how to select the best CRM…