Skip to main content

White Paper

Report: Over the Top (OTT) Support

Last updated May 24, 2023

With on-demand video more popular than ever, over the top (OTT) companies need to keep up with increased competition — and rising customer expectations,

This free data-driven report looks at what streaming services can do to increase engagement and earn customer loyalty.

Learn more about the OTT industry by the numbers

  1. 80% of U.S. customers use at least one video streaming service

  2. 25% of customers sign up for free trials or discounted rates

  3. 35% of customers leave when those free trials or special rates end

Related stories

Nucleus Research report: Zendesk vs. Freshworks

Nucleus Research found that users prefer Zendesk vs. Freshworks due to our ease of use, adaptability and scalability, stronger analytics, and support and partnership.

White Paper

How IT leaders can eliminate siloed service and deliver enhanced employee experiences

Experts warn of decreased employee satisfaction. Here’s how businesses can take action.

White Paper

Consumers expect AI to radically transform service

In this Zendesk white paper, consumers share their thoughts about how AI will transform customer service and why they think businesses aren't doing enough to embrace the technology.

White Paper

Report: Unlocking the future of intelligent employee experience

Our annual Employee Experience Trends Report uncovers the most significant shifts in workplace dynamics.