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12 min read
Suggestive selling definition and techniques (2026 sales guide)
Suggestive selling is a sales tactic where reps recommend additional products or services that will be helpful to prospects. Here’s how to do it successfully.
Article
8 min read
Welcome to the CX community: A 5-step guide for new members
Tymeshift's head of community lays out a map of Slack groups, Twitter channels, blogs, and everything else you want to join from the get-go.
Article
10 min read
Value selling framework & methodology for 2026
Value selling puts the needs of the customer first. Try this sales technique to increase your chances of success.
Article
5 min read
That’s a wrap: A look back at Zendesk Relate 2022
We loved seeing you at Zendesk Relate 2022. Here are a few highlights—and a peek into what you can still explore online.
Article
16 min read
How to create a buyer persona in 6 easy steps: Examples, tips, and templates
A buyer persona is essential for understanding and reaching prospects. Here's our guide on crafting personas that take sales to the next level.
Article
23 min read
The ultimate sales glossary: 100 sales terms to know
You’ll want to learn these key sales terms so you don’t miss a beat.
Article
12 min read
Customer satisfaction scores (CSAT): what it is & how to measure
Customer satisfaction score is one of the most-used metrics for measuring customer loyalty. Here’s how CSAT can help you meet consumer expectations and elevate your business.
Article
5 min read
Bringing the vineyard home: A CX Moment with Wine.com
Zendesk chatted with Wine.com’s Director of Brand Marketing, Addie Wallace, about how Wine.com adds a human touch to purchasing wine online.
Article
3 min read
Introducing new Zendesk Sell innovations to help companies drive revenue
New, enhanced features in Zendesk Sell—including advanced sales analytics, custom objects, and sales engagement tools—empower sales teams to accelerate revenue and increase efficiency.
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7 min read
A new era of conversational CRM connects customer conversations across your business
Conversational CRM is a powerful way to create an open, ongoing dialogue between your business and your customers.
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5 min read
The business imperative of supporting your people
HR teams have a pivotal role to play as companies navigate profound changes to their workplaces and workforces. But 1 in 4 say they don’t have the tools they need to succeed.
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3 min read
The new face of user groups—and 3 reasons to consider joining
User groups offer an excellent way to build your professional profile, grow your network, and further develop your leadership skills. Learn more about new user groups launching at Zendesk.
Article
6 min read
A 3-pronged approach to creating (and scaling) legendary customer service experiences
To consistently deliver the types of experiences today’s consumers expect, leverage innovative CX analytics, QA data, and individualized agent coaching.
Article
10 min read
Internal customer service: Definition, best practices, and examples
Internal customer service can help improve the employee experience at a time when workers are increasingly dissatisfied at work. Here are a few tips.
Article
7 min read
The 3 keys to successful automated brand interaction
The only way to deliver exceptional conversational CX at scale is through automation. With so much on the line, it’s time we go back to the basics and unpack what it takes to lay the right foundation for automated brand interaction.
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3 min read
5 ways to create better employee experiences in healthcare
Empowered employees deliver better care faster. Learn how to create a work environment where your team can thrive.
Article
4 min read
3 ways healthcare companies are improving customer experience
Quality customer service in health care is more important than ever. Here’s how to stay ahead of the curve.
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