Sales strategy
The step-by-step guide to building an effective sales strategy
Your sales team needs a step-by-step plan to make sales and increase revenue. Here's how to create a sales strategy that works.
Latest stories
Article SaaS sales 101: a beginner’s guide to selling
New to the world of SaaS sales? Learn about the software as a service sales model and the best techniques for mastering it.
Article 12 positioning statement examples to inspire your brand messaging
Align your marketing and sales messaging with a clear positioning statement. Get inspiration for writing your own with these 10 examples.
Article How SPIN selling works (and 34 questions you can use to close more deals)
Most salespeople have heard of the SPIN selling methodology— but not everyone knows how to execute it. Here's what you need to know about it.
Article How to create a sales CRM strategy
With a CRM strategy, your team will be able to fully utilize the tool to close more sales, boost efficiency, and improve prospects’ experience
Article Zendesk Duet: break down the silos between sales and support
Duet is a “super seat” that gives users access to both Sell and Support, enabling sales…
Article The ultimate guide to agile sales management
Discover agile sales development principles that can be applied to empower reps, improve team performance and…
Article Why activity metrics are killing your sales
Just like data can drastically improve your sales, focusing on the wrong data points and metrics can absolutely kill your business. One type of metric that is commonly misused to the detriment of sales teams is activity metrics.