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8 min read
Why companies need customer tutorials [+ how to create them]
Leverage customer tutorials to educate your audience, create trust, and attract new buyers.
Article
10 min read
What is personal selling? Definition and examples
Use personal selling to discover what customers really want and need from your brand, and deliver the most meaningful pitch you can.
Article
6 min read
Integration haven
New Zendesk app integrations are here. Learn all about how these new integrations can ease workloads for your sales and support teams.
Article
5 min read
Gross sales vs. net sales: Key differences explained
Gross sales and net sales are two metrics that offer distinct advantages when it comes to gauging revenue. Yet not many people can tell the difference.
Join 2,000 service leaders at Zendesk Relate 2026
Over three days, you will hear from headliner Ali Wong, Emmy-winning comedian known for her witty, authentic storytelling, alongside leaders from Levi’s, ASOS, Canva, Supercell, and more. Relate is where service leaders connect, learn, and discover new resolutions.
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5 min read
Do-not-reply emails: Pros, cons, and best practices
Do-not-reply emails can help ease the burden on support reps. But you should proceed with caution.
Article
4 min read
Strategies for ‘going extreme’ and staying at the top: A CX Moment with Sarah Robb O’Hagan
Zendesk chatted with executive, activist, and entrepreneur Sarah Robb O’Hagan on what it takes to stay at the top of your game while taking your organization’s customer experience to the next level.
Article
8 min read
Why gender equality in the workplace isn’t just a problem for women
In the wake of 2020, 1 in 4 women are considering ‘downshifting’ their careers or leaving the workforce, according to McKinsey & Company and Lean In’s annual “Women in the Workplace” report.
Article
18 min read
What is enterprise sales? A guide to supercharge your strategy
Crush your sales strategy with our complete guide to enterprise sales.
Article
11 min read
B2B customer service: What it is and how to do it right
Provide world-class B2B customer service to build trust and create long-lasting relationships.
Article
10 min read
Customer perception: Definition, importance + how to improve it
Customer perception is customers' opinions, feelings, and beliefs about your brand. Here's how to build, improve, and influence it.
Article
5 min read
3 ways healthtech startups are improving the patient experience
VC funding for healthtech startups is at an all-time high. Here's how industry leaders are rethinking the healthcare experience, from app visits to doctor visits.
Article
15 min read
Conversational marketing: Answering your 9 biggest questions
A Zendesk expert shares everything you need to know about using messaging and chatbots to generate leads and engage customers.
Make yourself heard
Join the Zendesk Experience Research Panel and help shape the future of our products.
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16 min read
10 best sales management software for small businesses
The right sales CRM can help your team close more deals and boost your business.
Article
9 min read
Master 6 sales techniques to close more deals and win customers
Close more deals with these tried-and-true tactics that experienced salespeople use on the daily.
Article
8 min read
The customer is not always right: 5 reasons why & what you can do when they're wrong
"The customer is always right" is a time-honored business philosophy. But is it true?
Article
7 min read
MQLs: Understand them to boost your bottom line
Understanding your MQLs will help you get the most out of your marketing efforts.
Article
9 min read
What is digital customer service? | Benefits and strategy
Phone-dominant service solutions are no longer sufficient to meet consumers’ needs. Companies can improve the customer experience and cut operational costs by expanding their digital customer service offerings.
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