Sales analytics
Supercharge your sales activities. Seamlessly track your conversations, opportunities, and pipeline with ease.
Customer acquisition cost (CAC): How to calculate and improve it
Customer acquisition cost is the amount of money a business spends to gain a new customer. Here’s how to calculate this key metric, plus three ways to improve it.
Latest stories
Article What is run rate? ARR definition, formula, and examples
Sales forecasting has a good deal in common with weather forecasting, particularly in the sense that the further one projects into the future, the less reliable the predictions become.
Article Gross sales vs. net sales: Key differences explained
Gross sales and net sales are two metrics that offer distinct advantages when it comes to gauging revenue. Yet not many people can tell the difference.
Article A simple guide to sales analytics (+ key sales metrics to watch)
Sales analytics doesn’t have to be complicated. Get the lowdown on what it means, how to do it right, and why it benefits your team.
Article 10 sales performance metrics you should track every week, month, and quarter
You’re probably already tracking sales performance metrics...but are you getting good use of your data? Learn what metrics to track, and when.
White Paper 2020 State of SMB Sales
In this whitepaper we take a look at what has changed for SMB sales teams in recent years, the main issues facing SMB sales teams, and the role of technology at small and mid-sized companies.
Article Learn from the past and prepare for the future with monthly recurring revenue
Learn how monthly recurring revenue is calculated and how SaaS companies can leverage it to create more accurate sales forecasts and better budgets.
Article Total revenue formula (+ 4 metrics every sales rep should know)
Use five key formulas to help you evaluate your company’s finances.
Article The power of lead value in sales forecasting
Learn how to determine lead value and how it can be used to build sales forecasts that result in a more accurate impression of your future revenue.