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Article
9 min read

40 best Contact Us page design examples and best practices

Your Contact Us page can leave a lasting impression on existing and potential customers. Do away with generic templates and create a page that stands out in all the right ways.

Article
13 min read

How to write a sales letter (strategies and examples)

See higher engagement from customers with the perfectly crafted sales letter.

Article
2 min read

Ultimate guide to customer lifecycle management

Customer lifecycle management (CLM) describes the process of tracking the steps a consumer takes on their journey to making a purchase. Prioritize CLM to provide better support and retain customers.

Article
17 min read

30-60-90 day sales plan: how to build one that wins

Create a clear 30-60-90 day sales plan to onboard credible and confident new sales reps. Use our template to get started.

Make yourself heard

Join the Zendesk Experience Research Panel and help shape the future of our products.

Article
6 min read

8 ways to adopt and grow a customer service mindset

How do you ensure that your customer service team understands their role and leads the charge when it comes to driving customer satisfaction and loyalty? The answer: Help them adopt a customer service mindset.

Article
4 min read

The gift of new integrations

It's the season of giving new Zendesk app integrations. Learn all about how these new integrations can ease workloads for your sales and support teams.

Article
11 min read

What is B2B sales? Business-to-business sales meaning, strategies, and tips

Business-to-business (B2B) sales is the process of selling products and services to other businesses.

Article
10 min read

Sales promotion: Definition, examples, and types

Sales promotions allow companies to boost short-term revenue through increased sales. Learn how to build a sales plan with our free guide.

Article
11 min read

What are KPIs for sales? Sales KPIs definition and examples

Knowing the right sales KPIs allows you to set achievable goals and track your team’s productivity. Here’s your ultimate guide to KPIs for sales success.

Article
6 min read

Top ways to drive collaboration between support and development teams

Collaboration between CSAs and developers can be difficult at best—and a blocker at worst—which can have disastrous impacts on customer support success metrics. But there's a better way.

Article
8 min read

Percentage of sales method: What it is and how to calculate it

The percentage of sales method allows you to forecast financial changes based on previous sales and spending accounts. Here's how to work through it.

Article
12 min read

Aligning sales and customer service: How and why

Drive profits and transform your brand by breaking the silos between your sales and support teams. It’s easy, and it’s essential.

Join 2,000 service leaders at Zendesk Relate 2026

Over three days, you will hear from headliner Ali Wong, Emmy-winning comedian known for her witty, authentic storytelling, alongside leaders from Levi’s, ASOS, Canva, Supercell, and more. Relate is where service leaders connect, learn, and discover new resolutions.

Article
10 min read

Hard sell vs. soft sell: Definition and examples

Learn how using a direct hard sell or an indirect soft sell can significantly impact sales growth and customer base building.

Article
9 min read

Sales volume: Definition, formula, and how to increase it

Sales volume refers to the number of units sold during a specific reporting period. Knowing how to calculate sales volume gives your company a strong grasp on product movement and potential shifts.

Article
10 min read

Customer trust: Definition, importance, and 6 ways to gain it

Customer trust is key to driving loyalty and business success. To earn it, companies must understand and respect their customers and provide relevant, personalized experiences.

Article
12 min read

Sales operations 101: Definition, roles, and best practices

Sales operations includes the systems, strategies, and tech required to support and promote a sales team to maximum success.

Article
9 min read

What is a sales budget? Use, example, and purpose

Create a sales budget to generate achievable sales goals for your team.

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