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Article
8 min read

Metrics & KPIs for measuring change management, according to 2 change leaders

Your guide to change management metrics and KPIs.

Article
8 min read

How to build an email list

Knowing how to build an email list is essential before you can use one to build relationships with customers.

Article
6 min read

Make a change management plan: the expert's guide to how and why

Learn why change management matters to employee morale and successful business changes

Article
7 min read

Turn the churn around: how to reduce customer churn

Learning what can be controlled regarding churn is how you'll recognize the predictive details to reduce defection and improve customer retention

Make yourself heard

Join the Zendesk Experience Research Panel and help shape the future of our products.

Article
10 min read

7 ways to build your team's communication strategy—especially when remote

There’s an insidious presence eating away at your productivity and focus every day. It’s communication debt.…

Article

What is customer experience? A comprehensive guide

Customer experience refers to all the interactions between a business and its customers. Learn why it's essential and how you can improve your CX strategy.

Article
6 min read

How to build customer loyalty in 7 steps

To build customer loyalty, you must dig deeper with AI-driven insights and automation. Read on for strategies to forge people-first customer relationships.

Article
12 min read

Soothing consumer anxieties with 'calm commerce'—a rising trend in retail

Many of us are as obsessed with optimizing every part of our lives as we are…

Article
7 min read

What is the CRM process? 5 key steps

The CRM tool itself is what provides the data and functionalities your team needs to execute this strategy—and ultimately turn leads into customers

Article
10 min read

How to increase customer engagement: 5 strategies that work

Increase customer engagement by implementing effective strategies that help you connect with your audience throughout their journey.

Article
8 min read

11 email etiquette tips for better customer emails

Make sure your message is well-received by your customers with these tips

White Paper
1 min read

Why 44% of customers experience poor customer service when banking online

According to a recent IDC report, 44% of customers say they’ve had poor experiences when banking…

Discover AI innovations shaping service at Zendesk AI Summit

Join us for our biggest digital event of the year. Hear from LinkedIn co-founder Reid Hoffman, be the first to see new AI innovations, and choose sessions tailored to your role. Plus, get your AI questions answered by experts during the live Q&A. Now available to watch on demand.

Article
6 min read

Customer data visualization

Data visualization using charts, maps, infographics, and dashboards to convey the meaning of data. When tracking customer data, it's important to know what you're looking at in order to capitalize from your tickets, conversations, and other interactions

Article
5 min read

What is digital engagement? + Customer engagement strategies

Learn how a digital engagement strategy can help your business create better customer relationships and boost your bottom line

Article
9 min read

Striking the right balance as chief customer officer

According to the Chief Customer Officer (CCO) Council website, the first Chief Customer Officer was hired…

Article
8 min read

Customer retention: How to keep customers happy and reduce churn

Find out how to craft a customer experience that can keep existing customers happy and reduce churn

Article
11 min read

7 steps of a successful change management process

Change is hard. The goal is to support, equip, and prepare your employees for change so you don’t have to expose your customers to what’s happening behind the scenes

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