Customer engagement

Prioritizing your customers and strengthening your business are two sides of the same coin. Ask your customers what they want and need first—then find creative, insightful ways to follow through.

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Customer loyalty: What it is, why it matters, and how to build it

Loyal customers are the backbone of good business. Find out how to build customer loyalty for lasting brand success.

Latest stories

How to establish your customer goodwill IQ Article

How to establish your customer goodwill IQ

Start creating positive customer relations that will benefit your business’ bottom line.

The 10 best communication apps for delivering great customer service Article

The 10 best communication apps for delivering great customer service

Talk to customers like a friend on the apps they know and love.

What can happen when tutorials are woven into the customer experience Article

What can happen when tutorials are woven into the customer experience

How Wool and the Gang made knitting cool in a digital-first world.

Customer service vs. customer experience: Here’s the difference Article

Customer service vs. customer experience: Here’s the difference

Learn the key difference between customer service and customer experience to instantly improve how you serve your customers.

3 ways community forums benefit businesses Article

3 ways community forums benefit businesses

Community forums are where your customers connect and collaborate. Learn how they can also help you provide better support and boost brand loyalty.

Customer advocates: The secret ingredient to sales and support success Article

Customer advocates: The secret ingredient to sales and support success

Customer advocates can be true partners for your sales and support teams. Here’s how to build a brand advocacy program and foster a loyal customer base.

5 ways to cultivate loyal customers through social media Article

5 ways to cultivate loyal customers through social media

5 social media strategies for improving customer loyalty and connecting with customers of all ages. Develop deeper relationships with your customers and show them what your business is all about.

How chatbots can help agents improve customer support Article

How chatbots can help agents improve customer support

The human agents who help your customers need help, too. Here are key reasons to deploy AI-powered chatbots at the frontline of customer support.