Customer expectations

Article

How to launch a digital customer experience transformation

Learn what it means to transform the customer experience and why building a customer insights and action engine is so important.

Latest stories

How to build customer intelligence (and why you should) Article

How to build customer intelligence (and why you should)

Today’s consumers expect personalized experiences, and in order to deliver, brands need customer intelligence. Here’s how to get it and what to do with it.

Why companies need customer tutorials [+ how to create them] Article

Why companies need customer tutorials [+ how to create them]

Leverage customer tutorials to educate your audience, create trust, and attract new buyers.

B2B customer service: What it is and how to do it right Article

B2B customer service: What it is and how to do it right

Provide world-class B2B customer service to build trust and create long-lasting relationships.

What is customer goodwill? + 3 ways to build it Article

What is customer goodwill? + 3 ways to build it

Start creating positive customer relations that will benefit your business’ bottom line.

Understanding customer expectations: Management tips and examples Article

Understanding customer expectations: Management tips and examples

What customers want and what they get might not always align, but the stakes are getting…

7 customer service trends to follow in 2022 Article

7 customer service trends to follow in 2022

Companies have put customer service at the top of their priority lists, and with good reason.…

The Museum of Annoying Experiences Article

The Museum of Annoying Experiences

What if Zendesk, the champions of customer service, changed the world?

Millennials vs. Gen Z: How their customer service expectations compare Article

Millennials vs. Gen Z: How their customer service expectations compare

Millennials and Zoomers will soon become the two largest consumer groups in the country. Companies hoping to earn their brand loyalty should study their differing customer experience expectations and preferences.