Customer expectations

Article | 5 min read

Good-enough service isn’t good enough: 3 strategies to remain competitive

The 2022 CX Accelerator report results are in: progress is stalling—even leading customer service organizations are struggling to meet SLAs and baseline customer expectations.

Latest stories

What is high-touch customer service? (+ how to deliver it)
Article | 6 min read

What is high-touch customer service? (+ how to deliver it)

Deliver a high-touch customer service experience to build and retain meaningful relationships with your audience.

Customer feedback management guide: Best practices + tools
Article | 11 min read

Customer feedback management guide: Best practices + tools

Customer feedback management is key to delivering superior products, services, and experiences. Learn how to do it successfully so you can boost retention and build brand loyalty.

What is omnichannel? Guide to types, trends, and strategies
Article | 18 min read

What is omnichannel? Guide to types, trends, and strategies

Omnichannel is an approach that makes it easier to communicate with customers across different channels. Learn how you can meet customers where they are and provide smooth, consistent experiences.

Customer communication: 7 tips to build an effective strategy
Article | 9 min read

Customer communication: 7 tips to build an effective strategy

A strong customer communication strategy helps ensure your team can deliver consistent brand messaging and build meaningful connections with buyers.

How to launch a digital customer experience transformation
Article | 5 min read

How to launch a digital customer experience transformation

Learn what it means to transform the customer experience and why building a customer insights and action engine is so important.

How to build customer intelligence (and why you should)
Article | 6 min read

How to build customer intelligence (and why you should)

Today’s consumers expect personalized experiences, and in order to deliver, brands need customer intelligence. Here’s how to get it and what to do with it.

Why companies need customer tutorials [+ how to create them]
Article | 8 min read

Why companies need customer tutorials [+ how to create them]

Leverage customer tutorials to educate your audience, create trust, and attract new buyers.

B2B customer service: What it is and how to do it right
Article | 11 min read

B2B customer service: What it is and how to do it right

Provide world-class B2B customer service to build trust and create long-lasting relationships.