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Customer engagement

Prioritizing your customers and strengthening your business are two sides of the same coin. Ask your customers what they want and need first—then find creative, insightful ways to follow through.


Latest stories

Article
9 min read

What is online customer service? + 8 ways to improve your online customer service

Online customer service is the process of answering customer questions digitally using tools such as email, social media, live chat, and messaging apps. Here are tips for good online customer service.

Article
7 min read

Zendesk messaging: Customer service in a digital-first world

Zendesk messaging empowers businesses to deliver rich conversational experiences that are connected across web, mobile and social messaging apps.

Article
5 min read

DonorsChoose shares tips for startups navigating uncertainty

This year, teachers have been working harder than ever to support their students as they navigate…

Article
4 min read

Messaging tips for startups

Messaging might feel ambitious now, but you can still plan for it down the road, and there are more than a few reasons why you should.

Meet us at the top

Read the Zendesk Customer Experience Trends Report.

Article
3 min read

Supporting mobile gamers where they are, in the apps they love

Unity and Zendesk partner for uninterrupted customer support in mobile games with the Zendesk SDK for Unity

Article
10 min read

Q&A with Chatdesk: How to make the holiday season a CX success

Chatdesk co-founders Aneto Okonkwo and Andrew Olaleye share customer service tips to help keep the holidays merry and bright.

Article
5 min read

Delighting customers with modern customer experiences

The customer has changed and so have their expectations on what customer experience means to them.…

Article
6 min read

Startup Central — Telling the customer journey story with data

All businesses to map their customer journey, even startups. Find out how data tools can help you connect the dots and tell a compelling story about your customers.

Make yourself heard

Join the Zendesk Experience Research Panel and help shape the future of our products.

Article
10 min read

10 ways to improve customer experience (CX)

CX is a top priority for driving company growth. Experts share the strategies that make a big difference when you want to improve customer experience.

Article
11 min read

What is omnichannel customer service? Definition, importance & strategy

Take an omnichannel approach to create seamless, reliable customer interactions.

Article
14 min read

What is customer value? Definition, formula & importance

Delivering customer value is key to maintaining long-term relationships with existing customers and earning repeat business. Here’s how companies can enhance their value to improve the customer experience and increase satisfaction.

Article
10 min read

7 common types of customer needs (+ how to meet them)

What are customer needs, and how can your business solve for and anticipate them?

Article
3 min read

Zendesk update: Helping each other to keep moving forward

Here is a snapshot of how we've been navigating the COVID-19 crisis.

8 min read

7 strategies to win back your customers' trust after a damaged brand reputation

Every company experiences a PR crisis. It's what you do afterward that determines the effect on your business.

Article
15 min read

22 customer appreciation ideas & gifts to say thank you

Like old friends, customer loyalty is gold. Learn how you can build loyalty with customer appreciation.

Article
3 min read

Building empathy with your customers

Showing empathy for new and existing customers has become essential to customer service, as the need for thoughtful and efficient responses has increased.

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