Customer feedback
How to build a customer referral program in 2023 (+ examples)
Companies create customer referral programs because word-of-mouth is a powerful and cost-effective form of marketing. Get tips and ideas for building your own so you can expand your audience.
Latest stories
Developing a scalable customer feedback strategy with Squarespace’s Rapha Fontes
Rapha Fontes of Squarespace joins Conversations with Zendesk host Nicole Saunders for an in-depth conversation about gathering and acting on customer feedback at scale.
Customer pain points: How to identify and resolve (+ examples)
You’ve likely come across pain points in your life—road work causing a traffic jam or a…
Customer feedback management guide: Best practices + tools
Customer feedback management is key to delivering superior products, services, and experiences. Learn how to do it successfully so you can boost retention and build brand loyalty.
How to say no to a customer: 3 ways to maintain the relationship
Declining a customer’s request politely and confidently can turn a difficult situation into a positive one. Here are some best practices for when you have to say no to a customer.
How to launch a digital customer experience transformation
Learn what it means to transform the customer experience and why building a customer insights and action engine is so important.
What is customer experience optimization? (+3 actionable tips)
The tech landscape and consumer expectations are ever-changing, which means you’re never truly “finished” with customer experience optimization. But a few tactics can help boost your efforts.
What are consumer insights? The ultimate guide on how to use them
Consumer insights provide information about a specific group of buyers and what they want. Learn how to get customer insights and use them to elevate your business and the customer journey.
Customer feedback: 7 strategies to collect and leverage it
Customer feedback is a goldmine of insights—if you know how to get it and use it well.