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How-to guides

Customer experiences can be complicated, but your customers don’t have to know that. Read our how-to guides for actionable steps and behind-the-scenes tips for building better customer relationships.


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Article
9 min read

How to use Facebook Messenger for customer service

Messaging has emerged as one of the most popular support channels. Here’s how (and why) you can use Facebook Messenger for customer service.

Article
8 min read

Creating an FAQ page? Here's what you need to know.

Get creative with your FAQ page to provide robust self-service options and enrich your customer experience.

Article
9 min read

The definitive guide to crafting captivating customer testimonials

Glowing testimonials from your customer will help you attract new business. From articles to podcasts to videos, these endorsements of your product or service will help you stay competitive.

Article
7 min read

Customer segmentation analysis: an actionable guide

If you’re working in customer service, then you know your customers better than anyone else at…

Article
9 min read

Knowledge base article templates that work

The key is to find the right mix of knowledge base article templates for your customer-audience

Article
9 min read

A guide to building a knowledge base (+3 best practices)

Deliver exceptional service and form deeper connections with your customers by building a knowledge base.

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